The Birth Of New Balance Will Make The 110Th Anniversary Classics Again.

Unconsciously, the New Balance brand has been born 110th anniversary, and New Balance group will choose to make the classic style again in this year.

2016, from

The sports brand New Balance ushered in the brand establishment 110th anniversary.

Since its inception in 1906, NewBalance has been adhering to the fine tradition of exquisite shoemaking. It has always focused on the integration of cutting-edge technology and traditional skills and the pursuit of exquisite and perfect quality, which continues to provide excellent products for runners and professional runners.

The earliest brand founder

After observing that only three feet in the yard can keep a perfect balance, they were inspired to start making arch support devices, providing equipment for professional track and field teams, and launching the first multi width running shoes in the world.

In 1972, the current president, James S.Davis, took over New Balance and was committed to guiding product research and development with technological innovations.

In 2016, when the brand was 110th anniversary, New Balance upgraded the generation classics again and launched the latest 990V4 shoes.

The shoe sole and other details will be upgraded.

The midsole combines new ACTIVE lite and PU materials to reinterpret ENCAP technology and bring about excellent cushioning experience. At the same time, the support and stability of shoes are also improved, thus providing unparalleled comfort.