20 Big Guys Join Ali 618 Ma Yun 10 Billion Rebuild Brand Supply Chain "Root Out" Jingdong
Domestic
Online retailers
The battle has already broken out, the most typical one.
Ali
and
JD.COM
This pair of old enemies.
One is the largest retail business platform in the world, one is the largest self catering platform in the world, and the so-called "one mountain can not afford two tigers". Competition is inevitable when resources are limited.
Ali is known to have successfully built the "double eleven" online shopping festival.
From "double eleven" it can be seen that the purchasing power of overseas people is strong, and even this has led Ali to come to the US for investigation.
But Ali's ambition is much more than that. Since Ali began to cooperate with Suning, its launch of a series of policies is Jian Zhi Jingdong. He knows that 618 was originally Jingdong's birthday, but was used by Ali Suning to make efforts in marketing, and also wanted to make it into a shopping festival.
The products of Ali Suning are mainly 3C and home appliances. This is obviously in the Jingdong. Friends who are familiar with Jingdong know that Jingdong is based on 3C.
Ma Yun's move is to "root out".
And in the recent Alibaba and Suning cloud business conference, Ali announced that it will push the total retail sales in the future from 30 trillion to 300 trillion, a direct 10 fold increase.
We want to build a new Internet retail structure based on the future world.
At the same time, it also said it would spend 100 billion on the reconstruction of the brand supply chain.
The move has attracted nearly 20 industry leaders to show their cooperation intentions.
Including TCL group Li Dongsheng, beauty group Fang Hongbo, Lenovo Group Yang Yuanqing, Hisense Liu Hongxin, Haier Zhou Yunjie, Samsung Pei Jingtai, Wuliangye Liu Zhongguo, SIEMENS Liu Zhongguo, LG, SKYWORTH, and so on, more than 20 industry chiefs, as well as more than 100 brand supplier executives came to the scene, and announced officially joined Ali Suning's "King alliance".
And Jingdong, in addition to the old partner Tencent, Liu Qiangdong is really "alone", and his birthday is so cold and cheerless, the fate of its future is also worrying.
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