By The End Of March This Year, The Net Profit Of The Brand Group Was $17 Million 211 Thousand

The 15 day, the profit mark.

(00787.HK) announced the results of the 15 months ended March, with a net profit of $17 million 211 thousand and a profit of HK $17 million 211 thousand per share.

As the company changed its annual settlement date this year, its annual performance was not directly comparable to that in 2014. The group's net profit in the 12 months ended at the end of 2014 was 104 million yuan.

As of the end of March, the group's turnover increased to US $4 billion 118 million in the 15 months ending this year. The growth was partly offset by the decline in the euro exchange rate, the end of some weaker brand businesses and the exceptionally warm winter in North America.

Gross profit of US $1 billion 378 million has been maintained since 2013, with a gross margin of 33.5%.

Operating expenses increased to $1 billion 304 million due to the introduction of new franchises for major brands and brand portfolios.

The Group recorded a profit of $75 million in fiscal year 2015, while net profit and pre tax profit were $25 million and $306 million respectively.

The group's anticipation from the new licensing and brand contribution will have a positive impact on turnover.

In addition, the gross profit margin is expected to continue to grow as a result of the improvement in brand mix and the tendency towards higher gross margin businesses, and no longer affected by weaker brands.

Offset by the subsequent impact of the decline in the euro exchange rate and the weakening of some of the weaker brands, the authorized brand's total turnover was recorded at $3 billion 214 million and gross profit amounted to US $1 billion 26 million, reflecting an improvement in business mix, offset by European business affected by exchange rate and $982 million in operating expenses.

During the reporting period, the authorized brand recorded a core operating profit of US $45 million.

Benefiting from the increase in gross margin and direct sales to consumers, the total turnover of the brand is $905 million.

During the reporting period, gross margins of brand control accounted for 39% of the turnover.

As a result of the investment in Frye and Spyder during the reporting period and the addition of new authorized brands such as JonesNewYork, Joe 'sJeans and Buffalo, the operating expenses were recorded at US $323 million.

During the reporting period, the core business profit of the brand was $3000.

Since independent listing, the growth of the brand is mainly around.

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Footwear, shoe accessories and brand management are the four core business areas.

The brand is selectively introduced into the new franchise and extension platform to enhance the core strengths of the group.

In licensing the brand business, the Group signed the global licensing agreement with the KateSpadeNewYork on the winter accessories, and acquired PSBrands, a hosiery product company. The acquisition of PSBrands can further consolidate the group's leading position in the field of children's wear and cartoon characters.

In controlling brand business, the group introduced the classic brand JonesNewYork to expand the existing women's clothing and apparel platform.

In addition, in view of the revival of jeans fashion, the group is building a platform for denim dress by introducing Joe's sJeans and Buffalo two brands.

The brand continues to focus on investing in the main controlling brands to further grow and expand the business of these brands directly to consumers through various ways of development, and to enhance product categories of major brands.

The group is committed to consolidating the position of Frye in the US market. In addition to the physical store, it has expanded its online business through the launching of e-commerce platform. The group has added more than 100 sales outlets to the Spyder, including the upcoming winter Olympic Games in South Korea, Japan and Mexico; and JuicyCouture has successfully occupied a seat in new markets such as India and South Africa. The group will continue to work with its retail partners to expand its global retail network. The joint venture SevenGlobal has signed a licensing agreement with the classic British men's clothing brand Kent&Curwen to expand the brand to the men's clothing field. In May 2016, the group cooperated with the BiothermHomme skincare brand BiothermHomme of the L'OREAL group to further expand the category of this brand to men's care products.

CEOBruceRockowitz, the brand of Li Biao, said that the global macroeconomic situation was still mixed. The US economy was weak at the beginning of the year, and then continued to be unstable. Europe still faces structural challenges in terms of politics and economy. The basic trend in Asia, such as the continued expansion of the middle class and the increase of disposable income, all contribute to the market's demand for popular luxury goods.

Nevertheless, the group is committed to promoting business growth around the world.

The group will continue to expand its business layout in Europe and Asia, and make full use of its unique global platform to expand the brand to a new regional market.

BruceRockowitz emphasizes that for every core brand, especially the brand owned by the group or licensed under long-term licensing, the group will continue to enhance its direct interaction with consumers in order to cope with the changing retail environment.

The Group expects that the contribution from the new licensing and brand will have a positive impact on turnover.

In addition, gross margins will continue to grow as the brand portfolio improves and tends to have higher gross margin businesses and the group is no longer affected by weaker brands.