Zheng Yonggang: From Industrialists To "Shell" Resources

One item Chinese fir Split of holding scheme clothing The announcement of the separate listing of the financial leasing business once again focused the public's attention on the main business of Shanshan holdings. Around the business of Shanshan, starting from clothing, to more than ten years of lithium battery research, and the development of outlets, tourism and big health sector, under the guidance of Zheng Yonggang, chairman of the board of directors, there is no correlation between the wide span of Shanshan's business expansion.

In addition to the company's proprietary business, Zheng Yonggang is more interested in his or her sense of being an investor. Stealth A shares for many years, Zheng Yonggang sniping many listed companies. "The era of making money by clothing has long passed, and I would like you to call me financier." Beginning last year, Zheng Yonggang, who had always been low-key, began to convey his new positioning to the outside world.

On the one hand, from 2009, shares, such as banks, insurance, and many other financial institutions, Zheng Yonggang gradually built up the golden control platform of "Shanshan". On the other hand, Zheng Yonggang, who was not satisfied with financial investment, began to play the "shell" resources. From the second half of 2015, he bought Jiangquan industry and acquired Edisi, and quickly promoted the capital operation of STO's backdoor Edisi and seized the first share of A share express.

As time goes on to create heroes, from entrepreneurs to capital operation experts, Zheng Yonggang's spanition time node is just good, and capital contribution to the development of Shan Shan can not be underestimated. Shanshan 2015 annual report data show that the company achieved net profit of 665 million yuan, while the net profit realized through the "stock speculation" amounted to 615 million yuan, accounting for more than 90% of the total.

Of course, Zheng Yonggang's investment career is not only the success of Ningbo bank and Aidi, but also the huge losses of Jun Kang life and the burden of Jiang Quan industry. "How to do it?" and "how to do it?" became Zheng Yonggang's double question this year.

Shanshan holding stakeholders told reporters that this year, the company made specific arrangements for the various industrial platforms: first of all, the company will continue to increase investment in quality industries. Secondly, the investment mode will explore comprehensive cooperation with excellent institutions at home and abroad, focusing on specialized investment.

From clothing to new energy vehicles

In 1989, Zheng Yonggang, who had just passed away, took over the Ningbo Yong Gang garment factory and founded the Chinese fir. Man's suit The brand was quickly recognized in China, and the market share of Shanshan suit reached 37.4%, becoming the first brand of domestic suit. It was successfully listed in 1996 and became the first listed company in the domestic garment industry.

Only three years after listing, Zheng Yonggang unexpectedly began to get involved in lithium battery materials. Why did he want to enter the field that had nothing to do with the clothing industry? Zheng Yonggang explained: "we need to do something subversive."

Today, Zheng Yonggang is quite satisfied with the layout of his early years. "I have repeatedly stressed a concept: you think over the past ten years, as long as we stick to it, we will have the opportunity to become a leader in the industry, and even become a world-class enterprise." He said.

As for the development of lithium batteries, Zheng Yonggang has seen more clearly: "the next is probably the era of environmental energy. We have long been involved in new energy assets. In the future, we need to link up and down the industrial chain. The core of the Automobile Research Institute is to manufacture automobiles, especially new energy vehicles, including research on new energy vehicles, and now there are R & D institutions in Israel and the United States."

Earlier this year, the second Hunan Shanshan energy Polytron Technologies Inc, the main lithium battery cathode material, was officially launched.

Zhuang Wei, chairman of Shanshan Group, said that starting from last year, Shanshan was distributing new energy vehicles. First, the Inner Mongolia Qingshan bus company, which was established by Shanshan Group, and the strategic cooperation with the world's leading LIC manufacturers, has accelerated the industrialization of LIC in China. In addition, Shanshan has completed the construction and operation of the first batch of charging piles, and built nearly 400 charging piles in the north and Ningbo.

From last year's annual report data, lithium battery plate business contribution rate has exceeded the original clothing business. Lithium ion battery material to achieve the attributable to shareholders of listed companies net profit of 99 million 970 thousand yuan, clothing only contributed 17 million 620 thousand yuan net profit.

It is not difficult to see that after the separation of clothing business, lithium battery business will become the only main industry of Shan Shan. Zhuang Wei said that in 2016, Shanshan will continue to increase investment in power batteries, logistics trucks and charging piles.

For the split of clothing business, Zheng Yonggang has repeatedly said that it is not a "burden". "The clothing sector will continue to innovate, make brand promotion, upgrade from design, brand culture and so on, and strive to squeeze into the ranks of world brands." He said.

In addition to new energy vehicles, Zheng Yonggang also has high hopes for the development of autoras. "Now China's outlets are more of a real estate project than a liquor maker, and will collapse in the next 90%." He chose to cooperate with Mitsui Group, the world's second largest ranked company in the world, in addition to the well developed Ningbo Shan well. It also plans to make pure and profitable Oteri J in five cities such as Harbin, Zhengzhou and Taiyuan.

"Shanshan will build 10 pure orlies in 5 years to achieve more than 20 billion sales and is expected to become a company with a market value of more than 30 billion yuan in the future." Shan Shan's information to reporters.

Zheng Yonggang has various possibilities in the endogenous development of enterprises. It is reported that at present, Shanshan holdings is concentrating on the two emerging sectors of tourism and health.

Capital operation expert

From the financial investment of listed companies to the "shell" resources, this year's 58 year old Zheng Yonggang is becoming more and more competent in the operation of the capital market.

The most successful case is Edisi selling shell, Zheng Yonggang in 2014 to 14.42 yuan / share, spent 1 billion 300 million yuan stationed in Edisi. Now, after STO's backdoor, Edisi's "value" has soared. With its holdings of 89 million 500 thousand shares, as of July 7th, Aidi closing price of 28.30 yuan, Zheng Yonggang has surfaced more than 1 billion 200 million yuan.

In February 2014, Shanshan holdings established Shanghai Kun as the Invest-holding Company, becoming Zheng Yonggang's effort to build a large investment banking platform, and set up a group of investment banks led by domestic investment bank front-line personages to carry out strategic investment, acquisition and merger, and integrate the listed companies and inject high-quality assets. STO backdoor Aidi has made great contributions to the company.

Zheng Yonggang has introduced his investment logic abroad. First of all, he will choose a very high quality and promising industry to intervene in the acquisition of listed companies, and then help the company develop smoothly together.

Take Edisi as an example, Zheng Yonggang became the actual controller, and soon changed the management of the company, replacing the important executives such as the chairman and chief financial officer. The board nominated 3 independent directors and 1 independent directors.

"Many enterprises can really spanform themselves, can only wait for death. I will buy you, straighten out the inside and quickly put in very good assets, then you need to understand and understand the capital market to reorganize and upgrade the listed companies. Zheng Yonggang said that he is not buying and selling intermediary agents. He will do solid work in industry and do solid work in capital operation.

It is true that Zheng Yonggang has hesitated about whether a listed company is going to maintain its main business or reintegrate resources. In 2013, he planned to turn it into a rare earth operation platform after holding a branch of Yinghua, but failed to make it. Then there was a rumour that Zheng intended to shell out the listing of China financial life. Finally, he chose to leave the warehouse.

With Edisi's successful experience, Zheng Yonggang announced that he formally entered the "Quan Hai black swan". Zheng Yonggang adopted the same operation as Edisi, quickly changed the management of the company, and then restructured all the shares. This time, however, Zheng Yonggang encountered Waterloo, and the two reorganized plans failed. However, recently, Jiang Quan industry once again disclosed the announcement of the progress of major asset restructuring, suggesting that the company might purchase lithium assets. Whether Zheng Yonggang can again seek a perfect exit must wait and see.

The temporary drag of Jiang Quan did not allow Zheng Yonggang to give up the path to integrate the resources of listed companies. Although the Zhejiang businessman is positioning himself as a "professional entrepreneur" and fully aware of the fascination of finance, he said that investment banking is the jewel of the financial services industry. The real investment experts should be entrepreneurs who understand the capital market and understand the capital operation.

For his investment this year, he has new ideas. At the beginning of this year's meeting, he proposed to deepen the comprehensive cooperation with outstanding investment institutions at home and abroad, docking global capital and resources, and implementing the horse racing mechanism by the management team.

Seeking gold control platform

After ten years of thinking, let Zheng Yonggang get many opportunities in many fields. In 1997, Shan Shan founded the Bank of Ningbo as its founding shareholder. In 2007, the Bank of Ningbo was listed on the Shenzhen stock exchange and became one of the first listed commercial banks in China. Zheng Yonggang became a private entrepreneur who was involved in financial investment earlier.

The success of the investment bank of Ningbo has benefited him. So far, according to the annual report of Shanshan Group, last year, the company achieved a total investment income of 615 million yuan by disposing of trading financial assets, trading financial liabilities and available for sale financial assets, and net profit accounted for more than 90% of the company's total profit. Among them, the proceeds mainly from the sale of bank shares in Ningbo.

Even in 2015, by reducing the Ningbo bank's main business of 610 million yuan blood spanfusion, up to now, Shanshan shares are still ranked among the fifth largest shareholders of Ningbo bank, with a shareholding ratio of 4.52%. In addition, Zheng Yonggang also invested in 15.790,0.15 (0.96%), Huizhou Merchants Bank and Chou Chou bank.

Compared with the pride of the bank, Zheng Yonggang is somewhat annoyed in the insurance field. In 2013, Zheng Yonggang's company entered into a volatile state for the first time. After the change of the top management team, the three capital increase and the renamed "Jun Kang life", the company's management has not been improved.

Statistics show that Jun Kang life in the first quarter of 2016 net loss of 2 billion 10 million yuan, while 2014 net profit of 1 billion yuan, net profit in 2015 dropped to 90% yuan to 62 million 350 thousand yuan. Recently, there is news that the chairman and President of Kang Kang life have both left. He Zhiguang, President of the company, has already left. While chairman Zheng Yonggang is spanferring. For a time, the news of the overall withdrawal of the "Shan Shan system" spread like wildfire. In this regard, the relevant person in charge of Shan Shan told reporters that the announcement was still based on the announcement of Jun Kang life, and the specific circumstances were not clear.

In addition, in the venture capital field, Zheng Yonggang set up a special platform for equity investment - Shanshan venture capital, which is mainly committed to equity investment and project research, investment implementation and investment trading operations in the field of industrial mergers and acquisitions, forming a pattern of Pre-IPO based investment, short-term and medium income investment, private equity fund management, mergers and acquisitions of industrial capital and financial advisers.

Today's Chinese fir has developed into a diversified industrial cluster, which integrates lithium battery materials, energy vehicles, fashion clothes, Oteri J, trade logistics, investment banking and financial investment, medical health and tourism culture. Seemingly extensive range of business, there is no correlation.

For the next step, where will Zheng Yonggang lead the Chinese fir? But from the current point of view, the financial holding group with one hand industry and one hand capital has come to the forefront.