Adidas Launches New Conference Called #LVL3
Us time 20, 21, two, July.
Adidas
(Adidas) at the Planet Hollywood in Las Vegas, Hollywood, a new press conference called "#LVL3" has been held. Its endorsement stars James Harden (James Harden), Derek Ross (Derrick Rose), Damian Lily (Damian Lillard) and Andrew Dwiggins (Andrew Andrew) are gathered together.
During the period, Adidas officially released the latest version of D-Rose 7, Crazy Explosive, and two pairs.
Gym shoes
At the same time, we launched the James harden personal exclusive program "Project Harden" and invited hundreds of 14-18 year old young players from the United States to come to the interactive experience.
He once joked that harden had to live in the training ground.
Even in Las Vegas, harden still performs the most basic breakthrough and shooting on the basketball court with the high temperature of 39 degrees.
About Adidas
War Boots
On the press conference, harden also revealed the trend of his off-season. "I want to keep the body in an adaptive movement, to adapt to the competition and not to languid."
He has always talked about the expectations of the rockets and the goals of the new season.
"We really need to improve. I need to improve with the team.
In the new season, our whole team will fight for the championship. "
Speaking of new boots, harden changed his shyness and understatement in the past, and became relaxed and talkative.
He shared inspiration and inspiration in the creation of new war boots, and his participation and opinions in the process of creation.
For harden, the new boots and its creative process, which have been tried many times, let him know more about his body and let him go to the new season with more confidence.
Then, Derek Ross, who joined Nicks in New York, showed her latest signature shoe, D-Rose 7.
The inspiration for D-Rose 7 comes from the famous 1871 year old Chicago fire, which aims to pay tribute to Ross's hometown, Chicago.
The tennis shoes adopt the whole palm Boost technology, which is both comfortable and flexible, providing the necessary support for Ross's top speed style.
"Chicago will always be my hometown.
These shoes let me always remember where I came from, and let me know how to start a new life in New York.
Ross said, "these shoes are tailored for my match, let me always remember my hometown and keep my fans in mind."
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This is the two most commonly used words when Lillard talks about war boots.
And this new battle boots, not only from these two aspects, but also the way of tailored to meet all the expectations of the pioneer leader for all the new boots.
Among them, the custom of several letters is hidden in the land of the development of Oakland, for his basketball spirit training.
He especially talked about the "yellow and black color matching". He printed the letters on behalf of his hometown in Oakland and reminded himself not to forget his original intention.
"When I was little, I couldn't wear such shoes at all, and I didn't even wear shoes.
For me at that time, having a pair of cheap sports shoes has been a dream for a long time.
Lad recalls the time when he was practicing alone in the community when he was young. "The letters on these shoes represent my hometown, my origin and the place where I grew up. I want to tell myself that no matter how hard you grow up, don't forget your heart, the teenager playing basketball with bare feet in Oakland."
Then, Adidas's latest Crazy Explosive series also appeared, and the spokesperson chose Andrew, Dwiggins, the star of the wolves.
Crazy Explosive also used the full palm Boost technology and the roll cage of TPU material to enhance the stability of the forehand, providing speed guarantee for Dwiggins to cut in the inner line and attack the basket.
"Adidas hopes to design an explosive shoe for me."
Dwiggins said, "the first time you put on these shoes, you can really feel different when taking the ball and taking the shot.
Besides, the shape of shoes is very special and striking.
Then, Adidas's latest Crazy Explosive series also appeared, and the spokesman chose Andrew Dwiggins, the leading star of the wolves.
Crazy Explosive also used the full palm Boost technology and the roll cage of TPU material to enhance the stability of the forehand, providing speed guarantee for Dwiggins to cut in the inner line and attack the basket.
"Adidas hopes to design an explosive shoe for me."
Dwiggins said, "the first time you put on these shoes, you can really feel different when taking the ball and taking the shot.
Besides, the shape of shoes is very special and striking.
On the 22 day, Adidas launched the "Project Harden" plan for Houston rockets fullback and All-Star player James Harden. Harden himself also came to Hollywood planet hotel to explain the upcoming personal exclusive sneakers.
There are several Samsung Galaxy Gear VR virtual reality devices on the scene. The media can enter the virtual world through headgear, so as to further understand the design concept of harden exclusive sneakers and experience the personal charm of harden.
Sneakers are expected to be released in December of this year.
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