Why Does Fast Fashion Make Electricity Suppliers Slow?

According to the world clothing and shoe net, the retailers' websites are more fresh and competitive, and the prices and prices of products can be adjusted according to the demand changes.

Although Persson says

Today, the lowest annual sales growth is expected to be 25%, and profitability is comparable to that of the stores.

The focus of the undeveloped market is still to open a large number of stores.

Whereas

Another wave of new wave of business growth is facing again. About 4300 stores, H&M, have 500 other new stores this year. Analysts are questioning the importance of continuing to focus on setting up physical stores.

Mr. Irwin said: "we still do not believe that aggressive strategies are suitable for the current environment."

In the past 10 years, the competitiveness of the public fashion market has become stronger and stronger. A large number of new players are selling online faster and better.

Zalando in Berlin is one of the industry's "subversive" companies. The retail technology company offers free delivery and a 100 day free replacement service in Europe. This is definitely an unmatched competitor.

Zalando target sales growth range from 20% to 25%, online styles include Reebok, Levi 's and so on more than 1500 brands.

By contrast, H&M's sales rose by only 9% in the first half of the year.

Since its start in 2008, Zalando has sold $4 billion 200 million last year, because the brand has invested heavily in ZalandoZet, such as earlier, faster delivery service and advanced styling professional service.

Asos, a British listed company and a pure electric business competitor, has also been selected for 20 years, combining private brand and other brand products with low cost and quick distribution service.

In the website, all 15 million customers contributed more than half of the total number of mobile terminals, and the retailers built App built-in functions such as image recognition and search in the mobile terminal. Users can take photos of products and search similar products from all the 85 thousand products of the App.

Asos said it expects sales to grow by 30% to 35% this year.

The launch of AmazonFashion's Amazon and fashion ambitions can't be underestimated. The giant has Zappos, Shopbop and EastDane, its growing proprietary business Endless.com, and its recently launched PrimeWardrobe affiliate program. Customers can try it on at home for 7 days before deciding to buy it.

This is a very intense competition for H&M and Zara.

However, online business is not a great asset.

Primark, which sells $3.8 basic T-shirts, passed the Asos test business in 2013. The first week of the product's "amazing demand" ended in 3 months.

Low price plus pportation costs makes profitability "difficult" and so far has not provided products online.

How can they catch up with H&M and Inditex group's full channel efforts? Persson said earlier this year that H&M is rethinking how stores can become part of the all channel mode and how to integrate each other to achieve "seamless, smooth and inspiring shopping experience".

H&M is adding new features to its App, such as "scanning the order," and shoppers can scan products that are out of stock in stores and deliver them to their homes.

H&M can also provide self time delivery in Japan, and use the so-called "advanced analysis" to improve the algorithm to improve store selection and logistics.

"To a large extent, it depends on whether you believe that all the changes made by H&M can help them develop into a better company within two years, or whether the optimism of the management is in the wrong position in the industry which is developing rapidly and logistics is very difficult," Mr. Irwin said. "H&M's multi-channel strength has a certain distance to catch up with its peers."

H&M just started testing water online in the UK this year.

AndrewRoss, an analyst at Barclays, said that e-commerce will occupy 30% of clothing and footwear sales in the mass market in 10 years.

"The biggest difficulty of entity retail companies in setting up online business is actually the existing offline business and the traditional system and related operations."

Ross said: "pure electric business companies can freely use recent technology to build the most efficient and Internet driven inventory management system, but offline retailers are often trapped in the cumbersome process of online operation on the existing infrastructure."

Zara describes its store network as "a globally integrated store and online mode".

The focus placed on opening new stores is reduced, shifting to focus on new flagship store operations by installing wireless frequency identification systems to help employees and shoppers find products in our stores and nearby stores or online, improve store availability and boost online sales.

H&M and Zara are definitely lagging behind. They really need to take measures like shortening the delivery time. Shoppers need them now, "MaureenHinton, director of GlobalData global retail research at the research firm, said." especially in H&M, the retailer "is facing a more competitive and competitive market, with less budget on hand, but the competition with Zalando and Amazon and Primark is becoming more and more intense."

The fast pace of doing business is really crucial.

More interesting reports, please pay attention to the world clothing shoes and hats net.