Dolce&Gabbana Young People Aspire To The European Style Popular Logo.

D&G was launched in 1994 as a secondary line.

Young people aspire to the European style of popular logo.

At present, the limelight of D&G has greatly surpassed its first-line brand.

It is no exaggerate to describe this brand with ancient spirits. The two brand designers, known as the best fashion two group, have conquered a large number of young people with their alternative fashion styles.

D&G is deeply obsessed with the classical romance of Sicily. It combines all kinds of customs from Italy. Its unimaginable collocation combines the classical and modern vividly together, giving people a strong visual impact.

Become the brand of style and creativity that brings vitality to fashion circles.

The two Italians of Domenico Dolce and Stefano Gabbana, before working together to create the Dolce & Gabbana brand, were completely different in life. One hour often followed his father's selection of cloth, cutting, and tailors in a small clothing store, and the other was not related to the end of the fashion, until they met in Milan to bring about the birth of Dolce Gabbana.

Dolce & Gabbana's style of work is very unique. The initial stage of entrepreneurship not only declined the delivery of large garment factories, but also insisted on making plate making, tailoring, samples and decorative accessories and all garments, and only using non professional models for show.

The display of classical music, make-up, Mediterranean hair, and models with black hair and southern women's body run the style of Sicily in southern Italy, almost becoming the unique symbol style of Dolce & Gabbana.

The clothing of Dolce & Gabbana has always been the main color of the black body of Catholic women, and the religious color of southern Europe has also been pferred to the expression of patterns.

In addition to the inspiration of Sicily in southern Italy, the sexy curves, such as underwear type tailoring and matching suits, are the most typical fashion models of Dolce & Gabbana.

Italy women wear ornaments, making the accessories of Dolce & Gabbana look gorgeous, with a Dolce & Gabbana design style from fur made antique bags and embroidered knee socks.

Compared with ornaments, the glasses of Dolce & Gabbana appear to be more low-key, avoiding complex metal decoration and retro simple design, highlighting the capable temperament.

The trend of underwear wear in early 90s laid the foundation for retro style of Dolce & Gabbana underwear and swimsuit series, and traditional underwear became an important collocation.

And its perfume has won many awards.

It is worth mentioning that Dolce & Gabbana is not equal to D&G, D&G is increasingly popular young vice card.

They combine all kinds of customs from Italy.

Bring vitality and style and creativity.

The success of the folding brand D&G in the future is obvious to all in the fashion industry, and even the sales of sub cards surpass the main brand.

The general view of the industry is that the relative parity route of the secondary cards has led to the shrinking of the luxury market of the main brand. When people can buy a brand, no matter the cheaper products of the main card, most people choose cheaper ones.

The name Dolce & Gabbana is rather complicated, and D&G is like the abbreviation of Dolce & Gabbana, which undoubtedly reduces the brand value of Dolce & Gabbana.

According to the Deputy brand theory, when a $300 Dolce Gabbana dress is hung beside the skirt of the same brand of $3000, consumers must have doubts about the quality or value conveyed by the brand.

"Dolce's high-end brand is the embodiment of fashion value, and the lower price side card has weakened the consumer's concept.

"Fashion consumer consultant Jim Taylor said.

In fact, this view of Mr. Taylor has been mentioned in this week's luxury official training.

He believes that today's luxury goods companies are constantly making brand layering, resulting in consumer buying doubts.

"The biggest worry for high-end consumers is that a brand can provide them with different grades and different quality products," he said at the American fashion summit in Utah.

On the other hand, Dolce and Gabbana seem to have been affected by their sub cards, and the value of them in fashion consumers seems to be worse than before.

Although different trademarks are used, and even on display of goods, they are deliberately separated from other series. Nowadays luxury brands do not plan to operate them as two brands.

Similarly, there is a similar example in H&M. As a relatively independent series of Divided, H&M has a very rich style and category, but it has always appeared as a "juvenile" series of H&M, only in the hometown of H&M in Stockholm.

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As for the collateral line, let's leave the brand with leisure and lack of money.

More attention should be paid to the world clothing shoes and hats net.