Small Hat To Enlarge Energy -- Tang Shujing, Chairman Of Henan Rui Neng Hat Co., Ltd.

"Returning home entrepreneurs are eager to provide timely financial support and expect more experts to give us advice and provide top-level design and intellectual support."

In July 20, 2017, the Ministry of Social Affairs held a symposium on supporting migrant workers returning home to start their own business as chairman of the Henan Rui Neng hat Co., Ltd.

With the simplest language, he brought the aspirations of returning home entrepreneurs to minister Yin Yumin.

Recalling the "high light moment" in life, Tang Shujing was very excited.

From 3 months of senior high school workers to entrepreneurs who are now worth billions of dollars, from small plations around foreign businessmen to the "head of the hat kingdom", Tang Shujing not only realized the "attack" of life, but also led the villagers out of a rich road.

Struggle to ignite youth dream

Tang Shujing, who was born in Huaiyang County of Henan Province, lived in poverty when he was young, which made him willing to endure hardships and strive for progress.

As the eldest son of the family, Tang Shujing went to work in Dongguan shoe factory before he was 20 years old.

He used all his friends' playtime after work to study.

Two years later, Tang Shujing emerged from more than 2000 workers and became assistant manager of Taiwan funded enterprises.

"Time makes heroes."

In the early 1990s, the market economy surged into the hearts of the people. Tang Shujing, who was in the middle of it, was keenly aware of the changes and opportunities around him.

Occasionally, he read an article entitled "the most profitable career in the next ten years" in the newspaper, which introduced the position of "foreign language plation".

Associating with the overseas trade of his factory, Tang Shujing began to replan his career.

In 1996, Tang Shujing resigned from the shoe factory and went to a Japanese school for further study.

One year later, he returned to Guangdong with the first grade in the class and successfully applied for a Japanese plation of an enterprise.

If we say that before work is to allow Tang Dynasty to enter the "door" of garment processing and manufacturing, plation will enable him to "enter the room" and have more opportunities to have direct dialogue with foreign management.

Pattern supports great cause

In the following years, Tang Shujing worked successively in the Japanese electronics factory, Taiwan capital hat factory and Hongkong hat factory and so on. Every enterprise can win the recognition of the superior supervisor in the shortest time.

In 2004, Tang Shujing, 28, paid 150 thousand yuan a year, and this year he resolutely resigned and started his own business.

At that time, the Yangtze River Delta region was in the golden period of the rapid development of private enterprises. After careful reflection, Tang Shujing boldly decided to set up the textile Co., Ltd. in Zhangjiagang, Jiangsu.

In 2009, renin completed the first 5 years of accumulation with the vision and vigour of foreign invested enterprises for many years and the accurate recognition and grasp of the international hat Market.

However, Tang Shujing is still thinking about how to lead enterprises to break through the bottleneck and turn around to make MadeinChina amazing.

When thinking hard, a hundred years old hat brand business has brought inspiration to Tang Shujing.

In the process of cooperation, he realized that the secret of "one hundred years old shop" forever keeping youth is inexhaustible creativity.

By virtue of multi brand operation and complementary advantages in the category, the brand has made small hat a big industry.

"Instead of making clothes for others, why not build up their own brands and get through the whole chain from design to production"?

After research and planning, in 2007, Reneng set up the hat design department and independently developed it.

It has been popularized to the sales outlets of more than ten large and medium-sized cities nationwide, bringing consumers a beautiful season after season.

Tang Shujing is also planning a growing industrial structure.

Hometown touches the heart of the red child

"Return home" has always been the heart of Tang Shujing's heart.

With the development of enterprises, Rui also needs more production bases as a solid backing for the brand.

With the gradient pfer of state industries, the Yangtze River Delta region has launched a "cage changing bird" for labor-intensive enterprises.

At the same time, Henan's entrepreneurial environment is becoming more and more optimized. Returning home to start a business is a natural success for Tang Shujing.

"Who says there are no world-class hat manufacturers in small towns?" in the past 7 years, Tang Shujing has set up Henan Rui Neng hat Co., Ltd. and Huaiyang top 1 arts and Crafts Co., Ltd. in Huaiyang and Luyi.

Walk into the factory hall of renon Group production base in Henan Province, lyric music lingers around the ear, hundreds of workplaces are arranged neatly, women workers are flying around, and a top winter hat is born in their hands.

Starting from here, every year, more than 8 million hats are sold around the world, which can bring tens of thousands of dollars to the local earning of foreign exchange.

168 poor people also picked up the "poor hat" because they learned to "make a hat".

"I don't think I helped the villagers, but actually they are helping me to help renon go to a higher level."

Faced with the changes in his hometown, Tang Shujing said excitedly.