Hebei Province Speeds Up The Pformation And Upgrading Of Garment Industry To Pform The Design Brand Into "Trinity" Pformation

A few days ago, the general office of the Hebei provincial government issued the "Hebei province".

The action plan of industrial pformation and upgrading put forward that the main direction of improving the quality of the supply system is to improve the quality of the supply system in parallel, and accelerate the pformation of the garment industry from OEM to "Trinity" to design, brand and manufacturing through the creation of self created brand, self design and cooperative manufacturing, and constantly enhance the popularity and competitiveness of the brand design, and make the garment industry a model for the pformation and upgrading of Hebei's traditional industries and the development of high quality.

Screenshots of relevant information of Hebei provincial government website

The plan is clear that by 2020, Hebei will implement the "five major projects", namely, cultivating 7 major industrial clusters, creating 5 garment creative design parks, cultivating 10 famous clothing brands, cultivating top ten fashion designers, and creating 1 well-known fashion shows. This will enhance the fashion design ability and intelligent manufacturing level of the clothing industry in the whole province, and enhance the brand leading role and the quality of industrial development. The main business revenue of the garment industry above the scale of the province reaches 180 billion yuan, with an average annual growth of 10% or so.

To create an advanced garment manufacturing plateau, with the help of "intelligent manufacturing" to enhance the quality of clothing, a new round of technological pformation focusing on improving technology, changing equipment, changing products and changing management has been launched in Hebei garment enterprises.

It guides enterprises to pform from the traditional manufacturing mode centered on products to the service-oriented manufacturing mode with consumer as the center, so as to realize the intellectualization of customized production.

We should cultivate 7 major industrial clusters including Qinghe cashmere and Xinji fur clothing, and focus on all kinds of factors to create a superior industrial cluster supporting upstream and downstream industries, complete industrial chain, rational layout and public service platform.

The 5 major garment industry creative parks, such as the garment industrial park of Hengshui Industrial Zone, have been built, and gradually formed an international fashion fashion creative processing park integrating fashion information, personality development, production and technology services.

Build a public service platform to create a B2B+O2O sharing economic platform for the Jizhong textile and apparel industry chain, and build multiple public service sub platforms such as centralized procurement, design and research, intelligent manufacturing.

To enhance the innovative ability of clothing design, highlight the guidance of creative design, and focus on product design, product function, production process and consumption experience to strengthen creative design and develop fashionable, personalized, functional and green products.

Vigorously introduce well-known clothing design institutions and talents, and support enterprises to purchase design services from clothing design institutions.

Inviting famous clothing design experts in and outside the province to carry out various forms of clothing design training for different enterprises and special industrial clusters to cultivate high-end design talents.

According to subdivision

In batches, we should organize advanced enterprises with distinctive characteristics to well-known brands at home and abroad, and create advanced brand names and enhance their quality.

Aim at the famous clothing manufacturers and fashion design enterprises in the world and introduce a batch of brand enterprises.

Developing the mix and match fashion, with the main features of new product design, quick response and popular trend, we will create a group of "fast fashion" clothing brands with a batch of garment production enterprises.

Since 2018, the Hebei provincial clothing design competition has been organised annually. It has selected the top ten clothing brands in Hebei province and the top ten in Hebei province.

The designer, with the help of famous exhibitions, makes "Hebei clothing" to support regional clothing brand building and create regional business cards.