Chen Dapeng Investigates Dalian Dandong Shenyang'S Attention To Innovation And Synergy Under Marketization
2019 is the key year for the 70th anniversary founding of new China and the decisive completion of a well-off society in an all-round way. The industry will continue to carry out the spirit of the central economic work conference under the guidance of Xi Jinping's new socialist ideology with Chinese characteristics.
In order to understand the regional textile and garment industry development, enterprise operation and cluster operation, accurately grasp the industry trend, problems and expectations, and guide the 2019 industry service work scientifically and pragmatically.
On the 5-7 day of March, Chen Dapeng, vice president of China Textile Industry Federation, led by Feng de Hu, President of China Textile Construction Planning Institute, director of the social responsibility Office of China Textile Industry Federation, Yan Yan, deputy director of China Textile Information Center, Zhang Qing, chairman of China Fashion Designers Association, vice president of China clothing association Monday, Liu Yanwei, deputy director of China Textile Construction Planning Institute, Li Xuefei, deputy director of Brand Development Department of China Garment Association, research group of research fellow of China Textile Information Center, Industrial Economics Research Institute, and conducted an investigation on the development of Liaoning textile and garment industry.
The research group visited the three cities of Dalian, Dandong and Shenyang for three days, visited 4 enterprises and 2 markets, and held 3 seminars. The representatives included Liaoning industrial and commercial offices, Shenyang, Dalian, Dandong City Bureau of industry and commerce, industry management departments and 8 industrial clusters covering 13 cities, and 40 enterprises.
The survey found that the textile and garment industry in Liaoning was stable in 2018.
Liaoning textile and garment industry has a good foundation. There are a number of stealth, single product champion and excellent enterprises. A number of innovative initiatives have emerged in the fields of scientific and technological progress, cultural creativity, green and responsibility development, and cluster construction, which are mainly embodied in the following five aspects: first, the rapid development of intelligent manufacturing.
Dayang group has set up an intelligent factory and independently developed a garment customization system. In 2018, 800 thousand sets of garment customization were completed. The intelligent manufacturing of Longsheng leather clothing in Dalian has reached the world's leading level. Dalian Dongyuan has achieved remarkable improvement in production efficiency through the partial intelligent pformation of equipment.
Second, technological research and development is constantly improving.
In the field of outdoor sports and safety protection, it has developed rapidly. It has a number of excellent enterprises in new fiber and special dyeing and finishing, such as Xinlongtai, Swiss wall, and nit. Tussah silk products are the characteristics of Liaoning. The continuous innovation of product research and development is expanding its application fields.
Third, cultural and creative development is booming.
Cultural creativity and brand building are becoming an important kinetic energy in the pformation and development of Liaoning's garment enterprises. Dandong's Tang costume is based on embroidery, and has developed a series of national costumes, such as the Korean national dress and the Chinese cheongsam. Dalian Si Fan and her life have also positioned the fashion design as the gene of the enterprise.
Fourth, the pace of green development and social responsibility building is accelerating.
Enterprises should speed up the implementation of relevant policies for energy conservation and emission reduction, and enhance internal force and ensure sustainable development by strengthening corporate internal social responsibility management.
Fifth, the construction of industrial clusters and specialized markets is steadily improving.
Dalian, Pulandian, Wafangdian City, Zhongshan, Ganjingzi and other special industrial clusters have carried out a series of effective measures in policy support, platform construction, resource link, training and education; Xingcheng swimsuit industry cluster has made remarkable achievements in building its own brand, integrating online and offline, going out and introducing; West Ryu Jin continuously innovating exhibition, purchasing Festival, designer contest mode, enhancing popularity, and achieving good results in market construction, Internet + real economic development along the "one belt and one road"; five love market, five love clothing city continuously improve business environment, while strengthening the construction of smart market and social responsibility.
China's textile and garment industry is at a critical stage of pformation and upgrading. Under the changing external environment, enterprises are faced with different challenges and pressures in the development process.
Liaoning province is located in the northeast of China, and has obvious regional development challenges, such as population structure, environmental protection policy and so on.
In the symposium, some problems reflected by enterprises need to be looked up to by the industry.
First, the question of talent.
There is a serious shortage of talents in Liaoning and difficulties in introducing talents from other places.
Second, employee social security.
Small and medium enterprises generally say that the payment of social security for employees has brought a heavier burden to enterprises. In addition, the aging of some employees is serious and the burden will be heavier in the future.
Third, brand promotion.
Many enterprises started from the generation of foreign trade. After accumulating a certain amount of technology and management ability, they began to turn to their own brand building, but brand promotion was rather difficult, and there were regional differences in the north and the south.
Fourth, the financing of small businesses.
Some enterprises reflect that the textile and garment industry has not been included in the industry supported by the local government, and is rather difficult to finance.
Based on the reality of their own development, enterprises also put forward some policy appeals, mainly in the following three aspects.
(1) reduce production costs.
The enterprise reflects the high cost of industrial electricity and the unreasonable setting of subsidies for national cotton and cotton pportation. We hope to reduce costs in an orderly way, help enterprises to reduce production costs and increase production enthusiasm.
(2) implement environmental subsidies.
It is necessary to improve the production equipment to give the capital flow to the enterprises more seriously. Enterprises hope that the subsidy for environmental protection equipment should be implemented as soon as possible.
(3) subdividing policy objects.
We hope to formulate more targeted and applicable policies according to the difference of industry category and enterprise size, so as to prevent the adverse effects caused by "one size fits all". For example, the social security levy of labor-intensive enterprises should be treated differently from other types of enterprises.
In view of the problems reflected by the representatives of Liaoning textile and garment industry, the research group gave advice and opinions from different angles.
Feng Dehu, President of the China Textile Construction Planning Institute, said that the industrial cluster should carry out the high quality development and realize the intelligent manufacturing through revitalize the stock. We should make full use of the resources of China's clothing intelligent manufacturing alliance. On the other hand, we should strengthen the education and training and the "going out" development, and strengthen the docking with the domestic brands for the enterprises with high dependence on foreign trade.
Yan Yan, deputy director of the China Textile Industry Federation's social responsibility office and deputy director of China Textile Information Center, said that enterprises should evaluate their strengths and weaknesses under the global thinking, emphasizing that the profits of enterprises come from innovation and efficiency, and enhance the endogenous management ability through strengthening social responsibility in the three dimensions of people, environment and public markets.
Zhang Qinghui, chairman of the China Fashion Designers Association, said that the high quality development should be the two levels of high quality development of industry and industrial cluster. We should give full play to the supporting effect of the industrial chain, and suggest that outdoor sports such as ski suit industry should seize the opportunity of the 2022 winter Olympic Games and strengthen cooperation with relevant institutions and institutions in R & D and design.
Zhou Yiqi, vice president of China clothing association, said that we should work together from four aspects: government support, expert guidance, public service and benchmarking to create fashion, technology and cross-border industries with the advantages of outdoor and protective products.
Liu Yanwei, vice president of China Textile Construction Planning Institute, said the public service platform is very important for the development of local industries. We should fully integrate and utilize resources, take the initiative to undertake activities, forums, and so on to help the industry upgrade and upgrade to "technology, fashion and green".
Li Xuefei, deputy director of the brand development department of China Garment Association, said that enterprises should set up the right to speak in R & D, collaboration and trend prediction, and give suggestions on brand development and resource construction.
Chen Dapeng, vice president of the China Textile Industry Federation, fully affirmed the development foundation of Liaoning's textile and garment industry, highly praised everyone's exchanges, "rational and real", felt the support of local governments for industry, the confidence and attitude of enterprises in the industry, and put forward the following suggestions for the future development of Liaoning's textile and garment industry.
First, strengthen the concept of marketization.
In the past 40 years of reform and opening up, great changes have taken place in China's textile and garment industry. Marketization is an important force behind industrial development. In the future development, we should further strengthen the concept of marketization. Under the situation of continuous ecological construction, enterprises should give full play to the role of the main body.
Second, carry forward the spirit of entrepreneurship.
Research shows that there are many invisible, single product champions and a number of excellent enterprises in Liaoning. Entrepreneurs have a good innovative thinking and Practice for development. We should further develop the spirit of entrepreneurship and promote the pformation and upgrading of Liaoning's textile and garment industry.
Third, continuous adjustment and innovation.
At present, the world is in a great change in the past hundred years. The development of China's textile and garment industry is also in the background of rapid market pformation and industrial factor pformation. This requires that enterprises must adjust their development measures and innovate their development mode in time.
Efforts should be made in promoting technology, cultural empowerment and cross-border integration. At the same time, we should strengthen coordination between upstream and downstream industries, and "go out" and more exchanges.
Fourth, adhering to perseverance and concentration.
Chen Dapeng pointed out that all industries face the same environment, and development depends on themselves. The current state's support for manufacturing industry is constantly increasing, and Liaoning has a good foundation for textile and garment industry.
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