Fu Run Textile: The Story Behind A Profit Doubling Fabric
In recent years, as the foreign trade situation is becoming more and more serious, the foreign trade order company is also facing a very big challenge.
How to get out of the predicament?
Has become a practical problem facing the enterprise.
In the face of difficulties, the Party branch of Fu run textile company came out, concentrating on the wisdom of Party members, putting forward the pformation thought of "developing the women's clothing market with rich characteristics, opening the domestic market", and establishing the deputy head of the general secretary Ying Yehua, deputy secretary Qian Pei De, general member of the committee, Yu Limin, and the party and League members as the main force's research team, which is responsible for the design and development of women's clothing fabrics.
A survey of thousands of miles
The development of women's clothing is a brand new field for the development of Fu run textile. It is particularly important to do a good job in the market research work in the early stage.
Members of the development team, Ma Jing, took the heavy burden, and handed the son who had just taken care of the kindergarten to his mother-in-law, and then began a "Traveling Journey". She went north to Beijing, went down to Shenzhen, visited the customers all the time, and fully understood the needs of customers and obtained first-hand information.
In order to seize the market opportunities, she could not attend to rest, and spent more than two months in the field of research.
Proofing, hand cramp.
Through market research, the development team basically defined the direction of product development. In order to display the best samples at the most important fabric exhibition in China, the development team produced more than 400 samples in less than two months, creating a record of the proofing of the enterprise.
Each sample needs to be processed through yarn selection, fashion color, design pattern and specification determination, loom production and so on.
During that time, the members of the group took the trouble to work overtime, and they all enjoyed themselves and got through the difficulties together.
"It's a rush to go on foot, to do research, to walk on foot, and now to keep weaving, sometimes when I sleep at night, my hands are still shaking. In the past few months, my limbs have developed a lot, and the cost of the gym has been saved," Ma Jing jokingly said.
The samples displayed at the exhibition have attracted many customers, laying a solid foundation for later orders.
We are all on board.
The fabric of women's wear has a single single weft double shot variety. The labor intensity is very large. One car has 400 spandex spindles. It needs manual ingots to machine. It takes a lot of time. In addition, the company has less work and less labor force. If it does not attract enough attention, it will easily lead to overdue products.
To ensure that the products can be delivered on time and according to the requirements, the spinning workshop office as an excellent Party member's demonstration post volunteered. Under the leadership of branch secretary Lai Xiaofang, Party member Wang Ge, Chen Tingting, Shi Jianli and so on, all office workers were put on work clothes and put on the production caps.
"Sitting in the office and getting spandex ingots" has become a true portrayal of the spinning mill office. Although the process is very hard, but it can contribute to the company's own strength, everyone feels that the relationship between colleagues is getting closer and better.
The Party committee of the Fu run group always takes party building as the "lifeline" of the enterprise, and persists in listening to the party's words, following the party's steps, taking a clear-cut stand and taking the party's construction with a firm spirit and giving full play to the vanguard and exemplary role of the party's fortress and Party members, so as to promote mutual promotion between the party building work and the development of the enterprises.
Work pays no attention.
In the first quarter of 2019, women's clothing orders and profits increased by more than 200% year-on-year, and the revenue of listed companies was 726 million yuan, an increase of 53% over the same period last year. The net profit attributable to shareholders of listed companies increased by 173 million yuan, which was 8 times that of the same period last year. In April, the "Zhejiang made" group standard drafted by the company was also successfully passed through the appraisal.
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