Long Rental Apartments Frequently Spread IPO News Chaos Clustering Or Blocked

On September 17th, foreign media quoted sources familiar with the matter that the long rental apartments are considering IPO listing in the US in 2020 and may raise 500 million to 1 billion dollars.

Data show that the self established company was founded in October 2011, is a technology to provide quality living products and life services technology Unicorn company. According to the information disclosed by CEO Xiong Lin in July this year, it has already accumulated nearly 450 thousand owners, 3 million tenants, nine cities covering Beijing, Shanghai and Guangzhou, and has launched more than 6 rental products including friends, rents, mansions, apartments, post and lodging.

In January last year, the company announced that it had won 4 billion yuan A round of financing from 3 Huaping investments, Sequoia Capital and Tencent. In June of this year, media reports reported that the B round of financing was coming to an end, and it had been raised by $500 million. It was invested by Pan the Atlantic capital, Tencent, Sequoia Capital and capital of Tian chart.

As a matter of fact, there has been a rumor about free listing. Last November, it was reported that, taking into account the freely involved large number of ICP businesses in China, as with many Internet Co, the VIE structure was built freely. If there is a listing plan, it is expected to be completed overseas.

Coincidentally, the long rental apartment, another head company eggshell apartment, has also recently heard the news of going to the US market. According to media reports, the eggshell is expected to go to the US in the first place this year, raising funds from 6 to 700 million dollars.

Statistics show that the company completed the $500 million C round of financing in March this year. It was invested by Tiger Global Fund, ant gold suit and joint venture, Chunhua capital, Gao Rong capital, pleasant capital and so on. After this round of financing, the eggshell is valued at over US $2 billion. If the rumour is true, it means that the battle for the first long rental apartment abroad with eggshells is about to start.

In recent years, as the population has gathered to a second tier city and the number of college graduates has increased, the rental market represented by long rental apartments has continued to heat up. Especially after the proposed policy of renting and selling the same rights in 2017, more and more parties have entered the field of rent apartments.

According to the "China Internet + long rental apartment business model innovation and investment strategic planning analysis report" released by the foresight Industry Research Institute, it is estimated that by 2020, the scale of the rental market will reach 2 trillion and 710 billion yuan. Against this background, it is also reasonable to seek more financial support to make further development of the long rental apartment platform.

However, it is worth noting that behind the thriving industry of long rental apartments, there are still many problems such as housing quality problems and so on. According to the information released by China Quality Wanli consumer complaints platform in February this year, the platform received 1246 complaints related to renting in 2018, and more than 150 enterprises involved in related complaints. Among them, there are 10 rental platforms for consumers to focus on complaints, including free, comfortable living, eggshell apartments, etc., and no refund of deposit, malicious fraud or rent loan is a hot issue for consumers.

In addition, in June this year, the Zhejiang Provincial Consumer Protection Committee interviewed the eggshell apartment, freely and long rental apartment platform, asking it to experience the problems found, explain the situation and put forward rectification measures.

According to the survey, the Zhejiang Provincial Consumer Protection Committee has found that each rental platform has "differentiated payment conditions for preferential payment, and induces tenants to pay rent by installments of loans". "Conceal the phasing service phenomenon, consumers choose to rent loans without knowing the circumstances". "Indoor air quality does not meet the national standard, formaldehyde and TVOC exceed the national limit value", "phased loan service publicity is not clear, consumers do not know rent loan providers", "can not meet the needs of consumers' housing needs, service quality needs to be improved" and other five major problems.

If these problems do not get a radical cure, they will not only damage the image of the long rental apartment platform, but may also cast a shadow over their way of listing.