What Causes Clothing Stores To Sell Poorly?

Nowadays, the atmosphere of clothing stores tends to be exclusive stores, and some other non exclusive shops tend to pay little attention to the atmosphere. Of course, even many brand stores do not pay attention to the creation of atmosphere. Compared with some shops with good atmosphere, business is overshadowed. Unfortunately, shop owners or bosses do not realize what causes poor sales, and the shops next door are booming. That anxious look is like a headless fly. I have encountered some shop atmosphere to tell you.

Let's take a look at the main problems of general shops.

1, shop posters are very old, new products do not show conspicuous publicity posters, discount information is in the shop, the windows outside are not specific.

2, the display area is too narrow, and display is not always adjusted according to the actual situation.

3, shop music is some old songs, the boss is not willing to spend money to buy.

4, the clothes on the window models are basically replaced when they change season.

5, the daily promotional activities are basically displayed in poster or other display frames, casually using small discount cards on clothes or shoes.

Method steps

1, all posters of the shop will be reproduced according to the theme of the season, and the small poster for new products will also be reproduced according to the characteristics of the product.

2, discount information should be carried out in a thematic way. It should be displayed in a window or displayed on a display rack, so that customers can easily see it.

3, music CD must be changed regularly in every period to cater for the trend.

4, display the largest area of display, preferably one week to adjust the display.

5, the window should be arranged regularly according to the theme of the activity, especially the clothes on the body of the model should be updated as much as possible.

Here, it is like advises some bosses to do the clothing business, do not give up these small money and miss your great career. Although these atmosphere needs to cost some money, it should be spent. At the same time, do not let the salesperson lazy, display timely adjustment must be adjusted. Only changes can attract customers.