Gold Foil Industry Becomes A Microcosm Of Textile Market. In The Future, It Needs Innovation Drive.
01
"Magic pearlescent" shine brilliantly
A gilded fabric called "pearlescent pearlescent" has been especially popular in recent years and has been attacked by many traders. According to a company specializing in processing bronzing and scalding silver, one day, 8 customers came to do this magic pearlite film stamping, and were anxious to get goods. Even the bosses went out in person and waited in the factory later in the night. Our factory also works overtime every day, and is really busy.
02
What is the "magic pearl"?
The popularity of this magic pearl is evident. So what kind of fabric is it? At present, most of the market is made of 300T spring or 310T nees as the base cloth, and through the bronzing process, the magic pearlescent film is pasted on the cloth. It makes the cloth feel pearlescent, which is what we often call the "blingbling" effect. The fabric can be used to produce autumn and winter cotton and down garments, but recently the clothing market is mostly used for making children's coats, and the effect of the magic color is more suitable for children.
03
Traditional bronzing and hot silver are overshadowed.
Often we see things only on the surface, as many people see the recent hot stamping industry, but ignore those general market gilding manufacturers, but also ignores the profits of the industry. In fact, the overall market of bronzing industry is also general in this year. Some traditional processing factories are short of orders, waiting for customers to place orders every day, so as to earn their living. In particular, processing market orders, customers price pressure is fierce, profits are squeezed. It is understood that this year, the processing fee of the market is reduced by 20%, the processing fee of the order is barely unchanged, but the profit is only 10% or even lower.
According to Xiaobian investigation and research, the cost of gold stamping processing fees is mainly membrane, one meter cloth will have one meter membrane fit, accounting for 45% of the cost. In addition, the glue needs to be used, accounting for 15% of the cost, while the artificial electricity rent is about 30%, while the remaining remaining costs account for 10%. This year, the cost of all costs has gone up, so there is a lot of pressure. If there is no stable quantity, it will be difficult to bear the pressure.
04
How far can this niche industry go?
Such a hot bronzing fabric, let the textile people envy, which will lead to many eager textile people. At present, Shengze gilding factory has risen from twenty or thirty to fifty, and there is still a rising trend.
Will a niche industry be saturated in the trend of gradual expansion in the future? The answer to Xiaobian is not. There is still a certain market for bronzing. After all, this process can create more different effects through different membranes, and cater for the current trend of pursuing novelty and uniqueness.
afterword
The above judgment on the development of bronzing and ironing in the future is only a personal point of view. I believe the boss will have his own opinion. Whatever the future, Xiaobian wants to say is that the bronzing industry is actually a microcosm of the entire textile market, and there is potential room for growth. Only through continuous innovation can enterprises win more orders and tap unlimited potential.
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