Affected By The Epidemic, Shoes And Clothing Brands Have Closed Shop.

As of February 5th, 24324 new coronavirus cases were identified in China. The infectious pneumonia will still be at the stage of climbing along with the tide of anti labour. In order to ensure the safety of employees and the health of consumers, most brands choose to close shop and go through this special period.

Nike

Us sportswear giant Nike has announced that it will close half of its stores in China and donated 10 million yuan to the China Youth Development Foundation to support the nationwide prevention and control of new crown pneumonia. The donation will be mainly used to support serious epidemic areas such as Hubei Province, purchase medical materials for prevention and control of epidemic situation, and provide support after the epidemic. Nike CEO JohnDonahoe said in a statement that despite the difficult situation, Nike is still optimistic about the long-term development potential of Greater China. But it is undeniable that the epidemic will have a substantial impact on Nike. In the fiscal year ending May last year, the Chinese market accounted for 16% of Nike's total revenue and sales amounted to $6 billion 200 million. At the same time, Nike produces about 23% of shoes and 27% of clothing products in China every year.

Levi 's

The US cowboy fashion brand Levi's announced in February 1st that the group had closed about half of the stores in China's densely populated areas, including the largest flagship store in Wuhan, due to the occurrence of new coronary pneumonia. The resumption of business hours for specific stores will be further communicated according to the epidemic situation in various regions. It is understood that Levi 's performance in the short term will be affected. About 3% of Levi's sales are from China every year.

Uniqlo

According to the Nikkei news, affected by the epidemic, UNIQLO, which owns 750 stores in China, has closed 270 stores. The shops are mainly located in Hubei Province, and the re opening time is pending. UNIQLO announced on micro-blog that more than 7100 high value warm clothing, including heavy feather coats and thermal underwear, donated by the Wuhan Charity Federation to the medical team in Wuhan, which is worth about 2 million 520 thousand yuan, has been donated to the front-line medical staff. Similarly, the outbreak of China's epidemic will have a greater impact on the performance of UNIQLO. In the past few years, the Chinese market has become the main driving force for the international market of UNIQLO.

H&M

The fast fashion brand of Sweden was also announced on micro-blog in January 28th. It is believed to be affected by the epidemic. Taking into account the health and safety of employees and consumers, it will close the stores in serious epidemic areas such as Wuhan and Hubei, and donate 1 million people's names to the Wuhan Charity Federation to support the front-line fight against disease in Wuhan's epidemic area, so as to fight for the new type of pneumonia. Last year, sales in the Chinese market and Tmall online brought a marked performance boost to H&M. Under such circumstances, H&M's sales performance will be frustrated.

There are only a few brands of shoes and clothing that are closed for business. There are still many brands that do not mention the same moves.

Before the national calamity, unity is strength. We call for avoiding crowds and reducing outdoors. A brand door is closed to a business. It is responsible for others, but also for oneself.