Taste Net Red Economic Sweetness Shoes Enterprises To Bulk Production Saturday, "Li Jiaqi".
After the taste of "net red economy", shoe companies increased their investment in Internet business on Saturday. On Saturday, May 29th, the company announced the current business of its subsidiaries and expressed the need to bulk produce production anchors. At present, the direct seeding electricity supplier industry has shown blowout development. What are the reasons for going into the net red live broadcast on Saturday?
The announcement said Saturday that the company is looking forward to the rapid growth of its network and the company's workforce has increased by more than 200. At present, the network mainly operates three businesses, Internet advertising, social marketing and social service business based on WeChat. Among them, social networking service business will be signed and incubated in the form of cooperation or incubation. It is reported that the distant view network has signed stars such as Wong Cho Lam and Cecilia Cheung, and the number of fans in the short distance video platform (fast hand, jitter, red book, beep), live broadcasting platform (fast hand, jitter, long spell, watermelon video, WeChat live broadcast) is over 200 million, and the monthly exposure is more than 2 billion 500 million times. At present, there are about 100 red and daring people in the two forms of the remote watch network through self incubation and signing, and the total number of cooperative brands exceeds 500.
It is worth mentioning that at present, the live telecast industry is hot. Besides Li Jiaqi and Wei Ya's net red anchor, many industry chiefs and stars are also involved in direct selling. In response, the company said on Saturday that the company would not focus on training a live webcast, but rather rely on mass production to win. On Saturday, it was considered that the task of the anchor was only to introduce products, and the purchase and operation of the products were all managed by the company. Therefore, the company had more power to speak on the division, rather than relying on the net to make profits.
Meanwhile, on Saturday, it said that the positioning of the network is to make channels to help brands expose and sell goods. Its main objective this year is to expand the market scale, strengthen supply chain management, deepen cooperation with brands and even reverse brand customization.
It is reported that in March last year, the acquisition of the remote network was completed on Saturday, focusing on the Internet marketing business. Due to the influence of the remote network, the operating income of the company reached 2 billion 274 million yuan last year, an increase of 48.48% over the same period last year, and its net profit was 176 million yuan, up 1871.45% over the same period last year. The net profit was 176 million yuan. Joining the "net red business" also raised the stock price on Saturday. Last December, it received more than a dozen trading restrictions. At present, the market value of the company is stable at around 18 billion yuan.
After a taste of sweetness, investment in Internet business increased on Saturday. In April this year, the company intends to raise funds of not more than 2 billion 970 million yuan to a specific object, mainly for looking at the digital marketing cloud platform construction project, the social business ecosphere construction project, and the innovation technology research institute construction project (both construction cycles are two years). In response, the company said on Saturday that the company had an early layout of the Internet marketing business, with a first mover advantage and a subsequent increase in its input into the business.
Wu Shaobo, an expert in garment industry, told China Business Daily that Wang Wang began to develop the business of electronic commerce as early as 2010. It has gained the exclusive right to operate a series of brand designated platforms such as leaves, OSM and women's Yan Jie. And on Saturday, borrowing the net red business has changed the past performance decline and decline. In the future, more energy and funds will be placed on the development of the network. If the collection project can smoothly land, the future of Saturday will be promising.
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