China International Fashion Week In Spring And Summer 2025 Opened In The Golden Hall Of Beijing Hotel
In the afternoon of September 3, the opening show of the national luxury brand Michelty opened in the Golden Hall of Beijing Hotel, officially unveiling the "prosperity" of this season's China International Fashion Week. With the magnificent and ingenious high-class customized fashion, stars shine, leading to the prosperity of China's fashion industry.
From September 3 to 13, the China International Fashion Week in Spring and Summer 2025, sponsored by the China Association of Fashion Designers, was held in Beijing. From the theme "Fu" of last season to the theme "Sheng" of this season, the 27 year old China International Fashion Week has entered the "Sheng" realm, witnessing the "Sheng" of Chinese fashion and the "Sheng" of the global fashion industry's revival. ?
This season, China International Fashion Week will hold more than 160 online and offline activities, involving nearly 260 brands and more than 400 designers from six countries including China, Russia, Austria, the United States, Australia and Vietnam, including special release, special presentation, digital fashion, professional competition, trade and art exhibition, China International Fashion Forum DPARK live broadcast room talked about eight major sectors, including China International Fashion Week and special events. The participating brands covered men's clothing, women's clothing, dresses, sports leisure, children's clothing, underwear, jewelry, bags, shoes, digital fashion and other categories, and continued to * * * advocate Chinese aesthetics, intangible cultural heritage innovation, cross-border trends, green fashion, digital technology and other trends, making it a popular consumer, Promote the development of the new quality productivity system and mechanism of the industry and industrial reform, deeply link industrial clusters, online platforms and offline business circles, showing the new vitality of the fashion industry under the high-level socialist market economy system.
SS25 China International Fashion Week Opening Show - MISUITY · Takata
Chinese design that demonstrates cultural confidence and presents the spirit of the times
The continuous innovation of China International Fashion Week takes oriental aesthetics as its gene, which not only coexists with tradition, but also resonates with the times. For example, the opening show of Michelty SS25 takes "seeing oneself" as the theme, and consists of two chapters. The Southern part traces the origin of the Song culture, and the Northern part traces the origin of the Han culture. Looking back at the treasures of 5000 years of Chinese civilization, the show tells the story of Chinese aesthetics in fashion. It cultivates wisdom internally and highlights new qualities externally. At the beginning, China International Fashion Week was established to highlight Chinese aesthetics and advocate the cultural background of Chinese design.
In addition, Hongdu, a century old national brand, will bring fashion shows and art exhibitions across time and space with the theme of "Song Elegant Collection of Clothes - Contemporary Expression of Aesthetics in the Red Capital in the Song Dynasty"; The Forum on Chinese Traditional Clothing Theory and Innovative Design "Chinese Clothing · Tang Clothing" focuses on the continuity of traditional clothing in the contemporary context, and the Forum on "Oriental Aesthetics: Shaping the Future Power of Global Fashion" explores more imagination space of Chinese aesthetics; Anady, Jixiang Yijia CINDY WEI ZHANG STUDIO、 Guanjuji, Yunxiang, Dejin, NANCY 'Sun, Lixi Yuezaohan, SHIJIE Poem Jane and other brands combine the elegant connotation of Chinese culture and aesthetics with contemporary high-end fashion; Three inch Shengjing, Subai, Guaxin, NUNU NONO and other designer brands with online influence demonstrate the fashion charm of oriental aesthetics in a way popular with young people; Xiangqiao Sheng、 The 10+3 showroom young designer brands, such as Shanyeqingzhi, Zuyao SONG, Wulan Handmade, Shan Congyun, Yiyidong, MOE HO, innovatively interpret Chinese culture and intangible cultural heritage crafts from the perspective of generation Z.
More avant-garde unlimited designer brands will also appear. Beautyberry、CHNNYU、 Chuangshi, Jeanswest, Tebu, CHEN.1988, Valley Youth MI&GO、MAGGIE MA、LIQINGWEI、 Butterflies, AidenYFeng, Aipala, and the joint show of outstanding designers from the Fashion and Textile College of * * * University of Technology... Relay bloomed a big show of diversified styles of Chinese design, not sticking to one pattern, but sharing beauty. This season, DPARK Fairy Tale Town will also present a more colorful and unconstrained imagination, taking children to shuttle between the national style fairyland and the trend world. Yunshang Town · 2024 China Fashion Technology Award Winning Works Exhibition, which gathers the essence of fashion technology and the new trend of * * * modern advanced customization, promotes the inheritance and innovation of traditional Chinese clothing technology, shapes Chinese fashion artisans, and intelligently helps enterprises and industries develop normally and healthily; The 33rd China Jeanswest Cup Casual Wear Design Contest, 2024 Hongxingerke Youth Co creation Design Contest, etc., use the competition as the media to promote China's new design forces and build a new model of China's fashion ecological innovation and development.
At the closing ceremony of China International Fashion Week and the 2024 annual award ceremony to be held on September 13, the Six Rites of Somerset Group, such as Somerset ZEAM/Lai Lai/MUTINZE/VENHOMM Weihou/Zhu Zigui/LOOLAYY, will mark the end of this season's China International Fashion Week with the beauty of Song rhyme integrated into the contemporary lifestyle.
It is worth mentioning that the 2024 China Fashion Intellectual Property Conference, co sponsored by the China Trademark Association, the China Fashion Designers Association, and the China Fashion Association, and undertaken by the China Fashion Intellectual Property Protection Center, will provide more intellectual property protection for these well-known fashion brands and designer brands that show China's original design power to the world.
Consolidate industry consensus and work with industrial clusters to solve problems, upgrade and solve problems
In recent years, China International Fashion Week has actively linked with the national textile and clothing industry cluster, successfully launched innovative achievements such as fashion trend release, joint show, cluster day, city day, and effectively integrated and linked high-quality resources such as industry platforms, industrial clusters, brand enterprises, etc.
After the Fashion Week ended in March this year, the Fashion Week Organizing Committee visited Beijing, Shandong, Shanghai, Hangzhou, Suzhou, Haining, Shengze, Keqiao, Guangzhou, Shenzhen, Zhongshan, Humen, Xiamen and other important places of fashion industry clusters, expanded and visited local institutions, brands and designers, and finally formed Xiamen Day, Shengze Day, Keqiao Day Shandong Japan and other industrial cluster fashion release plates organically combine the upper, middle and lower industrial chains such as designers in the country of origin, brands, supply chains and industrial platforms, and operate vigorously.
This season, the high-profile SS25 fashion trend release show will be based on the core concept "accompanying" of "Chinese textile fabric fashion trend in spring and summer of 25", and together with the leading enterprises in the upstream and downstream of China's fashion industry, present the China Cotton Textile Industry Association's China Jeans Fabric Fashion Trend Release, Sande | China Wool Knitting Fashion Sports Trend Release China Fashion Women's Fashion Trend Release | Shengze Day (Shengze Weaving × Primrose × New Product Manufacturing Bureau × Xingfeng Qiang × Longquan Xili), Shining Journey | Swarovski Element Fashion Trend Release and other wonderful shows, presenting the gorgeous trend of the future.
In addition, the important place of origin of intangible cultural heritage fabric fragrant cloud yarn will bring a big show of "Nansha Lanhe fragrant cloud yarn" that combines intangible cultural heritage with young new Chinese aesthetic feeling; Hongtai, a famous cashmere brand, joined hands with Pan Yiliang, a "Golden Summit Award" designer, to combine organic cashmere in Yulin, Shaanxi, with Chinese culture, art and modern design, bringing a cashmere show of high definition; The 2025 International Down Garment Fashion Trend Release and China Pinghu Down Garment Fashion Development Activity jointly held by the China Fashion Color Association and the "Down Garment City" - Pinghu, Zhejiang, will invite local brands, enterprises, and comprehensive platforms of commerce and trade that are well-known nationwide and internationally to talk about the future development of the down garment industry.
On the platform of Fashion Week, the heads of industrial clusters in various regions and key enterprise brands are deeply linked, integrating fashion design with the industrial belts in various regions, and carrying out in-depth cooperation in the fields of science and technology innovation fabrics, production equipment updates, artificial intelligence, automated manufacturing, high precision and cutting-edge material technology, digital fashion applications, designer talent training, etc, And jointly promote the industrial reform of the fashion industry and the development of new quality productivity.
Refreshing consumption scene and enabling diversified fashion business development
Over the past 27 years, China International Fashion Week has witnessed the development, rise and leap of China's clothing industry. The group image of a Chinese clothing brand, which is full of commercial brands, luxury brands, national brands, designer brands, cutting-edge brands, industrial cluster enterprise brands, and industry university research cooperation brands, is becoming clearer. With Fashion Week as the link, the Organizing Committee deeply links the upstream and downstream of the industrial chain, enabling the diversified commercial development of Chinese clothing brands.
The 10th Anniversary of DHUB Design Fair, the supporting trade show of China International Fashion Week, will continue to support the 13th 10+3 Showroom Youth Designer Base Plan to be selected brands and the "Star of the Future" exhibition for new outstanding designers, helping young brands accelerate commercialization and exposure, At the same time, it expanded the scale of the highly acclaimed and popular The Art of Wearing Accessories Art Exhibition, including more jewelry, accessories, luggage brands with different styles, and * * * planned to cooperate with Showroom Shanghai, FUNTEEN The WUD designer brand collection space and other institutions will "flourish" in the main venue of the Fashion Week, share the commercial "prosperity", work together to explore new breakthroughs in the business exhibition, attract and help more high-quality designer brands and buyers to create greater business value on the DHUB platform. This season, the organizing committee invited * * * international fashion buyer Nicole Chen as DHUB's chief recommendation officer and strategic consultant, combined with professional fashion buyer literacy, forward-looking fashion concepts, and rich brand operation experience, to make suggestions for DHUB's business upgrading, strengthening the business atmosphere, increasing buyer traffic and trading results, and for the first time launched the unlimited style Nicole Select collection.
At the same time, the VIP Loung of Jinba Men's jacket art installation and the experience exhibition of Little Red Book "Intangible Cultural Heritage City Not City" will present a new combination of Chinese traditional culture and commercial communication at the same time inside and outside the main venue; It will also cooperate with major e-commerce platforms to promote the commercial transformation of more brands on e-commerce platforms. The "Alibaba AI Enabling - New Opportunities for Global Good Business Going Abroad Fashion" forum will help brands explore overseas markets. In addition, this season's Fashion Week, while giving play to the window effect, increased cooperation with characteristic commercial landmarks and shopping centers, and jointly held the "Wansheng Image" trade matchmaking meeting with the Huabei District of China Resources Vientiane Life Commerce, to jointly explore new business models, marketing models, and creative models of the fashion industry, Expand the content increment and industry volume of the commercial real estate and fashion week platform, and gather dozens of well-known brands at home and abroad in the MIXC of Jinan and the MIXC of Taiyuan, and hold four special joint shows to promote the continued prosperity of fashion business and fashion consumption; In addition, the forum of "tenacity in the big environment: symbiotic wisdom of buyers' stores and designer brands" is a special activity for cooperation between Fashion Week and several stores in Beijing White Noise Space to achieve consumption linkage.
Integrating digital technology innovation and exploring new quality productivity of fashion industry
As a fashion week for * * * to explore digital fashion in China and a platform for the debut of * * * *, China International Fashion Week has always kept pace with the trend and actively promoted the wide application of digital technology in the clothing industry. The SS25 "Sheng" themed digital video is presented in a highly conceptualized and visual future language around the rapid development and transition of China's fashion industry and clothing industry over the past 40 years of reform and opening up. This season will release 6 digital fashion shows, more than 30 sets of digital fashion, including "fabric solution" digital pattern 3D MAPPING light show, "sound space" holographic screen stage digital release show, "Wansheng image" holographic interactive experience show, integrating new media technology and artistic intangible heritage creative light show; Gather 5 young digital artists and Lingdi Technology to create the "Image of Prosperity" digital art release show; And jointly held Netease (Beijing) Digital Industry Center x Netease Fuxi's activity with the theme of "AIGC unleashes imagination in the fashion field", * * * piloted the new quality productivity of digital fashion.
On the other hand, in conjunction with China Resources Vientiane Life and Commerce North China Region, the "Wansheng Image" SS25 China International Fashion Week Huanghuang Phoenix special presentation theme video was released on the same frequency, and the naked 3D "Huanghuang Phoenix" was unveiled in Beijing Wangjing Vientiane, and the digital spokesperson "Huanghuang Phoenix" was launched to shuttle to the 798 · 751 Park landmark, the official main venue of China International Fashion Week Cooperate with Beijing Fenghuang Hui and Wangjing Vientiane Hui to realize urban commercial interaction with digital technology.
At the same time, Fashion Week also actively focuses on and promotes the technological upgrading of industries and brands. The brand Xiangshang Sports from Weiqiao Pioneer Group, one of the top 500 enterprises in the world, relies on the advantages of the group's complete industrial chain to build an intelligent digital project to better respond to the future personalized customization trend, form a new flexible production mode, and cooperate with other enterprises to develop elastic sensors - intelligent wearable products, and explore new fields of intelligent wearable products; "Huafeng Millennium · China Fiber Brand Linkage Creation and Sharing" links the leading force of China's fiber industry, presents the innovative expression of young designers on cutting-edge fiber fabrics, and explores the new boundary of sports fashion.
Cultural exchange and mutual learning, "flourishing" and releasing the influence of * * * Fashion Week
As the fashion week of * * *, China International Fashion Week has always adhered to a high-level system and mechanism of opening to the outside world. This season's fashion week attracted nearly 260 brands and more than 400 designers from six countries, including China, Austria, Russia, the United States, Australia, Vietnam, etc., bringing about nearly 160 fashion activities to shine during the fashion week.
International fashion exchange and release activities, such as the "China Russia Fashion Night" in the Russian Cultural Center, the Russian brand SHIN&Amethyst cooperation show, Swarovski trend release show, and several international brands of DHUB, are highly anticipated. The exhibition of "Viewing Chinese and French Art Exhibition, Exploring the Mysteries of Aesthetics", which was jointly created with the Jiade Art Center, contains "China: National Beauty and Palace Color - Palace Embroidery Clothing Color Exhibition of the Qing Dynasty" and France: "Dior's Gold", which makes people feel the interaction of Chinese and French fine clothing arts in the same space; The PANTONE trend sharing: the 2024 New Power of Color, the 25/26 fall/winter international fashion trend release of Paris Nari Lodi and the special report "The mystery of popular brands", two forums sharing the latest global fashion trends, bring more fresh inspiration to fashion practitioners and lovers.
Cross industry interaction is also the highlight of this season's China International Fashion Week. Ruanshi Pearl, who has the world's excellent pearl resources and the Chinese pearl standard setter, is about to bring a grand show of close dialogue between pearl fashion and fashion art; The forum "Shengjinghuan New Urban Trend - Fashion and Urban Renewal" jointly built with Beijing International Design Week and PechaKuchaBeijing enables experts, scholars and practitioners in different fields to learn from each other and explore new ideas and methods for urban renewal.
The green and sustainable ecological issues concerned by the global industry are the main direction of China International Fashion Week's long-term practice and promotion in the fashion industry. Through advocating the sustainable development of * * * industry brands, fashion exchanges, mutual learning and practice will be carried out on * * * topics such as natural ecological fabrics, recycled environment-friendly yarns, recycled fabrics, stock fabrics, science and technology environment-friendly fabrics, low-carbon production, all-purpose fabrics, slow fashion, environment-friendly packaging, so that the fashion industry can contribute an indispensable force to building a beautiful China.
In the era of technology iteration and multi-cultural trend of thought, China's fashion industry, with profound connotation, is looking at the challenges and opportunities in the new journey of building a modern industrial system from a positive perspective. From "Fu" to "Sheng", China International Fashion Week, as an important participant and promoter of the global fashion industry, invites you to watch Sheng Li together in the name of beauty.
Website editor: Mu Chen
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