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NE / TIGER Chinese dress adopts the 1600 Chinese royal tribute - Yun brocade, supplemented by the four traditional Chinese embroideries. It extracts five "national colors" of black, red, blue, green and yellow.

The "gorgeous clothes" flourishing, the bright and gorgeous "Brocade", the beautiful and beautiful "embroidery", and the creation of the "national costume" belonging to China.

By Mo Wandan, Xiong Dailin, Dai Xiaoyi, Zhou Wenqi and other 20 top Chinese and foreign top models of the interpretation of love, constitute a "splendid national color" aesthetic picture.

Mr. Zhang Zhifeng, founder and artistic director of NE TIGER, said: "NE TIGER's Chinese clothing carries profound understanding and unique design ideas for contemporary national costume.

Not only do I want to create Chinese clothes, but I also hope that all Chinese, including foreigners, will be able to wear them, that is to say, they will finally achieve universal results.

I hope that through the popularity of "Chinese clothes", Chinese luxury culture and Chinese luxury brands can spread to the whole world.

Fashion leaders are not only singers, movie stars and other entertainment figures, but also politicians and royalty. Fashion is also contributing to the image of politicians and royalty in the public mind.

More and more political leaders have realized this and try their best to portray their image and status with iconic fashion clothes. This is evident in recent national elections.

In November last year, China International Fashion Week, NE TIGER released the world's first high quality clothing series for the first time.

Less than 1 months later, Joachim Holger Waldemar Christian of Kingdom of Denmark came to China specially to choose the NE TIGER dress for the newly appointed princess, as the first wedding gift.

The royal highness of Prince Joachim, who has always loved the broad and profound Chinese culture, has used the NE TIGER clothes to renew the Danish royal family and a special relationship with China.

This also fully demonstrates that China's luxury goods are absolutely as good as those of Europe.

As early as 2006, Zhang Zhifeng put forward the Declaration on the revival and emerging of Chinese luxury goods at the Asian Fashion convention, which aroused the concern of all circles.

Zhang Zhifeng pointed out: "China's luxury goods have existed for a long time, and have already conquered the world. They have compared with the West in terms of cultural connotation, artistic attainments and production techniques.

I think the revival of Chinese luxury goods should be based on the exploration and remodeling of the broad and profound traditional culture.

But revival is not a restoration to the ancients. Our excavation of traditional culture is not only a repetition of traditional symbols, but a modern aesthetic and an international perspective to extract the most vital nutrients in the treasures of Chinese civilization, so that we can revitalize our civilization and revitalize ourselves in the new era.

Through years of combing and digging, Zhang Zhifeng began the revival and emerging of "national costume".

The "national color" adopted in the series of NE TIGER "advanced Chinese clothes" is tempered from the process of historical civilization and integrated with modern civilization, which can represent the color of China.

The five colors that best represent the Chinese civilization are exactly the colors of the Olympic rings.

This not only closely linked to the purpose of national unity, but also echoed with the Olympic theme.

And tracing back to history, we can find the origin of every fashionable costume in every historical period.

In ancient China, Qin was black, the northern and Southern Dynasties advocated blue, and the Sung Dynasty praised green. In addition, yellow symbolizing imperial power and Chinese red with great momentum were always the national colors of the Chinese nation.

In the series of 2008 NE TIGER high fashion, the five national colors of black, red, blue, green and yellow have been completely interpreted, hoping to regain the memory of civilization through the rich colors of "national color".

So in January 20th this year, the NE TIGER was specially invited to use the Chinese dress as the opening ceremony of this important ceremony.

"There is a great etiquette in China, so it is called summer."

Since the beginning of Confucius, he advocated that clothes should conform to the requirements of "ritual", so as to reflect the order and self-cultivation of the rank.

"Unfortunately, after thousands of years of evolution, the Chinese dress has broken down.

If we look at contemporary Orient, we can see that many countries have their own national clothes and dresses as identification symbols, like kimono in Japan, Hanfu in South Korea, sari in India, and gowns in Vietnam.

However, as a Chinese nation with 5000 or more years of civilization, there is no uniform on behalf of our country today, which is a great pity for our whole country.

Mr. Zhang Zhifeng said, "flourishing China needs Chinese clothing.

The Chinese clothing has been entrusted with my long cherished wish, and it is also my dream forever. "

2008, the same dream of the world, Zhang Zhifeng hopes to use "Chinese clothes" to open up China's luxury brands.

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