China And Japan Two Major Garment Professional Media Cooperation

Tong Zhiqi, the head of China Fashion newspaper, gave gifts to the Japanese president, Bai Zi Xiu man, at the 60th anniversary celebration of the Japanese Research Institute.

The 60th anniversary celebration of Japan's Tokyo Research Institute was held in July 22nd.

Hundreds of fashion people from famous Japanese clothing companies, design studios and department stores attended the meeting.

Tong Chi Chi, the head of China's fashion newspaper, was invited to the ceremony and presented a special gift to the Japanese side on behalf of the newspaper - a hardcover book "curtain opening" published in the more than 230 issue of the Japanese issue.

The latest daily news of the textile and garment industry in Japan is 200 thousand copies issued by the magazine.

In a speech at the celebration, Shiko Shuo, the new president of the Japanese Research Institute of fiber research, said that the editorial policy of the "Research Institute of journalism" is consistent, that is, the eyes, hands and ears of the industry.

First of all, clothing economic information, with particular emphasis on information based on commercial shops; second, to promote the fashion industry and expand the vision of the fashion industry, not only focus on clothing and upstream textile raw materials, but also pay attention to and make popular forecasts for all lifestyle changes represented by shoes and caps and accessories; third, dig deep the essence of fashion industry, report and analyze changes in the market and business mode, giving guidance and inspiration to people.

It is understood that, as a professional media, the research group not only collects and provides relevant industry information, but also believes that the industry will continue to make efforts to provide services.

Newspapers have made achievements in the field of network media operation, professional book publishing and overseas undertakings development. They founded quarterly magazines in 1965 to publicize Japanese traditional costumes and kimono. In 1972, a number of research awards were set up to award enterprises contributing to the industry. In 1997, a network station was set up, and massive information was complementing each other with newspapers. In 1999, the monthly fashion magazine was published to attract terminal consumers.

In particular, the two international fashion show (IFF), which is held annually, is currently the largest professional clothing exhibition in Japan.

At the beginning of this century, the clothing trade between China and Japan was gradually increasing. Japan became China's largest textile export market, and China was also the main importer of Japanese textiles.

At the beginning of 2004, the Chinese fashion press and Japan's Research Institute of textiles and industry formally cooperated.

As a result, a weekly magazine page, which introduces the latest development trend of Japanese textile and garment industry, appears in the eyes of Chinese readers.

At the same time, "Japan Research Group" also began to select the information of "China Fashion News".

When the curtain opened, the two exchanges and visits increased day by day.

Tong Zhiqi, director of China Fashion newspaper, said at the ceremony that the Chinese and Japanese clothing industry was closely related to the exchanges between the two newspapers.

Just like an open window, the clothing industry policy, association information, business mode change and fashion trend in China and Japan have been displayed in this way, and the deeper cooperation has been expanding.

I hope the media exchanges between the two sides will be expanded and deepened.

After all, the garment industry in China and Japan has more and more needs in the era of WTO under the background of international economic integration.

Let's both look forward to and act positively.