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    China'S Shoe Machine Market Is Promising.

    2008/7/7 0:00:00 45

    Recently, due to the substantial increase in the price of steel, the main raw material of shoe-making machines will undoubtedly increase the production cost of shoe machine products.

    The implementation of the new labor law puts forward higher requirements for corporate social responsibility, and virtually increases the manpower cost of enterprises. This is the pressure faced by the whole industry.



    During the interview, many shoe makers thought that the market prospect of China's shoe machine is still good, and the upgrading of products will speed up, and the quality requirements for products will be high, especially in terms of energy saving and labor cost reduction.

    Therefore, many shoe-making enterprises are investing more in developing new products and improving the quality of products.

    In addition to these requirements, shoe-making enterprises also require lower prices and better service.

    China's shoe machine market is still optimistic in the next 10 years, because the manufacture of shoes is not yet possible to leave China.

    But with the development of the market, there will be some concentration, some will be eliminated, some will be stronger, especially manufacturing enterprises.

    The market will be more dispersed and will not be mainly concentrated in several places, and the market of other developing countries will be bigger and bigger. The president of Guangdong (Dongguan) shoe-making machine Association, said that from the technical level, the mainland shoe machine is almost the same as the Taiwan shoe machine (Taiwan brand mainland), and some products are completely different.

    But European shoe machines still have certain advantages in some high-end products.

    Therefore, at present, European shoe machine still occupies the mainstream of high-end shoe machine, though this part accounts for a small share of the whole market.

    Taiwan shoe machine is also quite competitive, because they are almost "Continental", especially in the mainland Taiwan funded shoe factories, their market share is still a majority, estimated at 60%.



    The shoemaking industry is generally a small industry with equipment, and the technical content is not too high. With the development of the mainland's footwear industry, the Chinese market has gradually formed three forces, namely, overseas shoe machines, Taiwan shoe machines and mainland shoe machines represented by Italy. These three forces have their own advantages: the mainland products have price advantages, Taiwan products have brand advantages, and foreign products have technological advantages.



    Weng Yuekang, general manager of Wenzhou BondA shoe machine manufacturing Co., Ltd., said that due to the rapid development of China's neighbouring India and Vietnam footwear industry, the development of shoe machine industry in these countries has been greatly promoted.

    Compared with the cost of shoe machine production in these countries, China is much lower.

    At present, the most competitive force in the shoe machine market is the shoe machine enterprises on the mainland.

    Now, home-made shoe machines have taken the place of Taiwan shoe machines, playing a leading role in the middle and low shoe machine market, with a share of about 70%.



    Hong Zhijian, general manager of Ben Jia (China) Limited, has also expressed his optimistic attitude: the future industry will become bigger and bigger, and the market capacity will also increase.

    In the current shoemaking industry, large enterprises have the leading edge of capital, technology, talent, market and so on, and will gradually form a fixed pattern in the market competition, standardize healthy enterprises will become better and better, and market resources will gradually form a fixed situation, standardize healthy enterprises will become better and better, and market resources will also gradually concentrate on large enterprises. Those unhealthy enterprises will eventually be eliminated by the market.



    There is still much room for the development of shoemaking machinery industry. Wang Dan, Secretary General of the China Leather Machinery Association's tannery shoes machinery branch, said that China has the largest market, the export industry has just started, and there are many needs for technology development and innovation. Enterprises should strengthen management, tap the potential, adapt to the development and change of the situation, constantly study new technologies and technologies, learn from Italy's equipment technology, and learn the scientific and standardized management of Italy enterprises, and shorten the gap with Italy's shoe making machinery industry as soon as possible, so as to develop China from a big country in shoe making machinery to a powerful country in shoe making machinery at an early date.

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