Zhejiang Industrial Cloth Industry Realizes Ice Breaking By Means Of Electronic Network Platform.
A few days ago, Zhejiang Tiantai industrial cloth factory signed an agreement of 1 million 500 thousand yuan with high temperature nonwovens with a Thailand enterprise on the Internet. In the financial crisis, the Zhejiang Tiantai industrial cloth industry realized the breaking of "ice" by virtue of the electronic network platform.
Like industrial cloth factories, 34 industrial enterprises in Pingqiao town of Tiantai county have built up a network platform to promote their products all over the world. Last year, the total output value of Pingqiao's industrial cloth industry reached 2 billion 430 million yuan, of which 190 million yuan was exported, representing an increase of 15.7% and 46.1% respectively over the previous year.
Industrial cloth is one of the pillar industries in Pingqiao town. Now there are more than 300 industrial and cloth producing enterprises in the whole town, and its sales force is spread all over the country. In recent years, with the rise of industrial cloth production enterprises and the influence of labor costs and raw material prices, especially in the second half of last year, the financial crisis has swept the world. Pingqiao industrial cloth industry has encountered unprecedented challenges.
At present, the relevant departments in Pingqiao town and Tiantai county are actively supporting enterprises, encouraging enterprises to adjust their structures, develop new products and upgrade products. At the same time, the universities and colleges will draw up e-commerce development plans and organize free lectures on e-commerce.
E-commerce, with its unique advantages, breaks through the limitations of traditional marketing mode, and makes great efforts in opening up international markets, making the online export trade advance by leaps and bounds, thus effectively promoting the ice breaking industry of the Tiantai industrial cloth industry.
Tiantai County Industrial cloth industry association president, Tiantai County Industrial cloth factory director Pang Guonuan, e-commerce has three main advantages. One is that the network is all over the world, and the market is globalized. With the help of network platform, industrial cloth factories have successfully applied industrial cloth to all parts of the world. Two, less circulation and lower cost. Products can be traded through various network platforms, with low information cost and can do business without leaving home, which greatly reduces paction costs. The three is to maximize efficiency and convenience.
According to Pang Guonuan, the industrial cloth factory built an online platform as early as 2000, but it did not test the water online until 2006. At present, more than 10 foreign language professionals have been recruited in the industrial fabric factory. Not only in factories, but also in Shanghai and Qatar, many websites have been built, and products have been imported into more than 40 countries in Europe, the Americas, the Middle East and Southeast Asia. Last year, the largest online export business reached about 2000000 yuan.
"Since the establishment of a network platform, sales of products no longer need to carry out a variety of samples as before, and go around to take chances. Now, if you move your mouse and knock on the keyboard, you can sign lots of orders. Pang Guanghong, chairman of Zhejiang Sanxing special textile Co., Ltd. is also deeply touched by this.
According to the introduction, in 2005, Samsung Corp introduced 2 technicians to build a network sales platform and began developing e-commerce. By 2008, the company's network sales force grew to 12, and the volume of online trade increased rapidly from 1 million yuan in the year to 23 million 990 thousand yuan. Among them, only the world's largest retailer WAL-MART supplies "mat", last year to achieve trade volume of nearly 6 million yuan.
Editor in chief: Xu Qiyun
- Related reading
- Global Perspective | Brunello Cucinelli Achieves Great Breakthroughs In China And North America
- Collocation | Short Girls Wear Sweaters At A Very High Level.
- Recommended topics | Coats And Skirts Have Qualities. You Mold Winter Customs.
- Fashion posters | Want To Wear The Temperament Is Very Simple, A Coat Easy To Fix.
- Celebrity interviews | Famous Designer Yamamoto Kansai: Why Do I Choose EPSON Inkjet Printer?
- Colorful circles | Winter Coat, Beauty And Scarf, Create Different Temperament.
- Finished shoes | Iman Sha Shoes Brand 2014 New Winter Series Hits
- Celebrity endorsement | Guo Tao Wore MILES Shoes To Unveiled His Father'S Holiday.
- Celebrity endorsement | Amber Kuo Wears Bally 2015 Silver High Heels Sandals For An Interview Show.
- Casual shoes | Classic Casual Shoes Brand Superga Will Launch Fashion Shoes.
- Escada Is On The Verge Of Bankruptcy After A Crisis Hit.
- In January, Euro Zone Industrial Orders Fell By 34.1% Over The Same Period.
- Nonwoven Producer Pu Jie Sold $1 Billion 150 Million Last Year.
- Financial Crisis Reshape Clothing Brand Opportunity
- Humen Garment Enterprises Have Gained A Lot From Beijing.
- PVC Futures For Footwear Materials Will Be Listed
- EU Restrictions On Two Methyl Esters Of Fumaric Acid Shoe Companies Need Caution
- Before February, Shoes And Hat Manufacturing Industry In Zhuhai Took The Lead.
- Japanese Imperial Fiber Launched ECO-A-WEAR Products To Reduce Pollution
- Indian Foreign Trade Bureau Requests Textile Exporters To Reduce Dependence Policy