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Quanzhou's Clothing Market Prices Rise, Profits Have Not Risen.
With the advent of the Spring Festival, Quanzhou clothing Once again, the market ushered in a bustling sales situation. But many consumers are puzzled at the end of the year. clothing Prices are rising again than last year.
The survey found that some last year spent three hundred or four hundred yuan. clothing For mainstream brands, the price has been raised to five hundred or six hundred yuan this year, while others have doubled.
Some low-grade ones. clothes The price is raised by 50%. Insiders say that the rising cost of raw materials and labor is clothes The main reason for the rise in prices. but clothing The boss says that business is running short. clothes Prices have gone up but profits haven't gone up.
It is worth mentioning that with the rise of clothing prices, online stores are more convenient and affordable than physical stores, and more consumers will choose online shopping, which will further stimulate the volume of online shopping transactions. According to the research report, at present, China's apparel online shoppers reach about 80 million (projected in 2009), and the number of Internet users in China has reached 384 million. Due to the huge number of potential users of apparel online shopping, the proportion of clothing online shopping accounts for 9.7% of apparel retail sales in 2009, and is expected to be close to 17% in 2012, and sales will exceed 80 billion yuan.
E-commerce can be seen in the era of explosive growth, and brand clothing on the road to e-commerce is the general trend. This is a high speed growth temptation for about 80000000 of the online shoppers nationwide.
The rise and fall of clothing prices also need adjustment of the latter market. According to statistics, the price of clothing industry is high enough to be calculated by times. Women's wear The selling price is usually 5 to 7 times the cost. Men's wear It is about 5 times. According to industry sources, since the raw materials of clothing materials are petroleum processing products, the price of international crude oil has remained high since last year, resulting in a rise in the price of clothing fabrics and accessories, and good materials increased by 50%. In addition, labour costs have increased considerably. These two reasons led to clothes wholesale The price rises, and at the retail terminal, consumers may face three or four times the price. clothes 。 There are also people in the industry who say that clothing manufacturers want to enhance their brand image, and that the development of high-grade brands is also a cause of price rise. Because of the fierce competition, many shopping malls and stores are constantly upgrading, eliminating low-end products and developing high-end brands, which will also make consumers feel that their clothing prices have gone up.
It is worth mentioning that with the rise of clothing prices, online stores are more convenient and affordable than physical stores, and more consumers will choose online shopping, which will further stimulate the volume of online shopping transactions. According to the research report, at present, China's apparel online shoppers reach about 80 million (projected in 2009), and the number of Internet users in China has reached 384 million. Due to the huge number of potential users of apparel online shopping, the proportion of clothing online shopping accounts for 9.7% of apparel retail sales in 2009, and is expected to be close to 17% in 2012, and sales will exceed 80 billion yuan.
E-commerce can be seen in the era of explosive growth, and brand clothing on the road to e-commerce is the general trend. This is a high speed growth temptation for about 80000000 of the online shoppers nationwide.
The rise and fall of clothing prices also need adjustment of the latter market. According to statistics, the price of clothing industry is high enough to be calculated by times.
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