Eight Advantages Of Shishi Clothing City Highlight Core Competitiveness

　 Five years ago, on April 18, 2005, the 8th Maritime Expo opened. On that day, the aircraft carrier Shishi Clothing City started to sail, carrying the mission and dream of Fujian clothing industry revitalization. Over the past five years, Shishi Garment City has gained a good reputation at home and abroad. It has not only become an excellent "geomantic treasure land" for local people to dig for gold in the textile and clothing industry, but also become one of the professional wholesale markets preferred by domestic and foreign textile businesses to select clothing.

The place where dreams take off

In 2005, Cai Yashuang and her husband, who had just married, came to Shishi Garment City. They started from scratch and earned a lot of money in five years, including cars and houses. Now living a solid life, she said that it was Shishi Clothing City that made her dream come true. Yes, Shishi Clothing City has not only achieved the wealth dream of ordinary people, but also achieved the dream of Fujian textile and clothing industry to take off. In the past five years, the output value of Fujian textile and clothing industry has doubled. Among them, Shishi, as the central city of Fujian style clothing, grew the fastest, with an increase of 162% in five years. The substantial growth of Shishi textile industry is closely related to Shishi Clothing City.

When outsiders come to Shishi, they always ask, "Which is the landmark of Shishi?" The answer is: "Shishi Clothing City!"

Shishi Garment City, with a total land area of 1100 mu, a central area of 668 mu, a total planned building area of more than 600000 square meters, and a total planned investment of nearly 1.8 billion yuan, has been constantly building and improving. In the process of continuous construction and improvement, the five major functions of clothing trade and trade area, exhibition art center area, Xingguang leisure square, logistics distribution service area and business supporting service community have gradually become prominent. The overall market of the clothing city is moving closer to modernization, internationalization and specialization, The goal of "relying on Shishi and its surrounding textile and clothing production bases, absorbing local and domestic clothing dealers and clothing manufacturers' direct sales departments, building a clothing wholesale market with extensive sources, wide radiation, complete supporting facilities, strong competitiveness, domestic and international reputation, facing national and international marketing, focusing on primary wholesale, taking into account secondary wholesale and brand display" has also been basically achieved.

Eight advantages highlight core competitiveness

"Shishi Clothing City has eight advantages, which are incomparable in other clothing wholesale markets." The insiders said of Shishi Clothing City.

——Superior location conditions. Shishi City is located in the Golden Triangle of South Fujian, connecting Fuzhou Xiamen Expressway, adjacent to Xiamen Airport, Jinjiang Airport, Shihu 10000 ton Wharf and Quanzhou Railway Station. It is the most active economic zone in the western prosperity zone of the Straits. Shishi is a famous leisure clothing city in China and a famous clothing production and trade center at home and abroad. The logistics, business flow and information flow are smooth, and the business tide is always surging.

——Developed industrial base. Shishi and its surrounding areas are the textile and clothing production base, trade center and distribution center in the southeast coast. The surrounding huge textile and clothing production cluster is the basic guarantee for the prosperity of trade in Shishi Clothing City.

——Mature business network. Shishi is known as "a small city and a big network". After more than ten years of commercial operation, it has formed a business flow and logistics network "connecting the country and the world". The efficient global business network will ensure that the business activities of Shishi Garment City are unblocked in Jiuzhou and accessible to the world.

——Effective organizational guarantee. The construction and operation of Shishi Clothing City has efficient leadership organizations and strong support from the government. The innovative mode of "government led, industry hand in hand, market-oriented operation" will provide effective organizational guarantee for the construction and operation of Shishi Clothing City.

——Preferential policies and measures. Shishi Clothing City is a key commercial and trade construction project in Fujian Province, as well as a key construction project in Quanzhou City and Shishi City. The construction and operation of the project has received strong support from governments at all levels. The project will take advantage of Shishi as a comprehensive reform pilot zone in Fujian Province to provide a number of preferential promotion and support measures for the operators and merchants settled in.

——Iconic commercial buildings. Shishi Garment City's architectural design, modeling and concept innovation, taking full account of the functional needs of modern cities and the operating characteristics of professional markets, and integrating new fashion elements, will become a city's commercial landmark, shape a new image of China's Garment City, gather industrial resources, and drive the leap forward development of textile and clothing pillar industries.

——Complete supporting services. Adhering to the principle of "integration of management and service", Shishi Clothing City will build a modern commercial community with complete functions such as trade, exhibition, logistics and comprehensive services, a storage and transportation distribution center, a clothing R&D, design and marketing talent training center, and improve the commercial competitiveness of Shishi Clothing City with complete supporting services.

——Huge appreciation potential. Shishi Garment City gives full play to the industrial advantages and regional popularity advantages of the textile industry in southeast Fujian to build a large-scale modern trade city that is brand oriented, professional, large-scale and international. Since the project adopts the method of phased construction and rolling development, after the project enters the stage of stable operation and sustainable development, the shops (stores) in the clothing city have huge appreciation potential. ?{page_break}

"Integration, innovation and win-win" promote industrial transformation and upgrading

Over the past five years, Shishi Garment City has built an irreplaceable trade platform relying on a complete textile and garment industry chain. In terms of industrial integration, the prosperity and development of Shishi Garment City is conducive to accelerating the integration of upstream and downstream industries, forming a tight industrial chain, and constantly improving regional competitiveness; In terms of industrial services, Shishi Garment City will provide a trading platform for businesses and manufacturers to "create market value and display brand image", so as to gather strong logistics, people flow, capital flow and information flow, and create better industrial opportunities and employment opportunities. It is worth mentioning that with the entry of "Huamin Import and Export Co., Ltd.", more enterprises and clothing dealers will get more international trade opportunities; In terms of industrial cooperation, Shishi Garment City is not only a cooperation platform and fashion stage for garment manufacturers and distributors, but also a platform for other industries such as sewing equipment, plastic and hardware to display products, promote and build a new mode of industrial cooperation, and expand new space for exchanges and cooperation among cities, industries and enterprises.

At the same time, Shishi Clothing City, as an important platform for the docking of textile and clothing industries across the Taiwan Strait, is the "bridgehead" for Taiwan's textile and clothing industry to transfer to the mainland. With the foundation construction of the "Taiwan Textile and Clothing R&D and Trade Building", the Clothing City will be able to attract Taiwan's industry investment and business through technology, information, exchange, R&D and market development cooperation, Realize cross Strait industrial docking.

With the planning, construction and use of Shishi Garment City passenger station, storage and logistics center, service complex building and surrounding land for approval, the market prosperity and sustainable development have been favorable. Qiu Yuzhen said that under the business philosophy of "integration, innovation and win-win", the Clothing City has constructed a first-class professional clothing wholesale market with good image, prominent brand and perfect service.

Since 2005, Shishi Garment City has won many honorary titles such as "China's Top Ten Garment Wholesale Markets", "National Large Brand Market", "National Industrial Tourism Demonstration Site" and "China's Top Ten Innovative Markets". These hard won titles not only witness the achievements of Shishi textile industry in the past, but also indicate the glory of Shishi textile industry in the future.

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