How Can Exhibitors Better Display Themselves?

Enterprises to participate in the exhibition, not only displays the product of the enterprise, but also shows the exhibitors themselves. Only exhibitors and exhibitors at the same time leave a good impression on the customers, so your participation is successful. To make a good impression on the guests, be careful.

1, approachable

Your first impression is "welcome" or "go away"? Smiling and extroverted body language can convey friendly and accessible information. Of course, a smile should be sincere and a strong smile will make a mistake. In addition, both hands with chest or pockets are not respectful of others' posture. Your hands should be ready to shake hands with people at any time, so you can invite guests to visit your booth more naturally and effectively.

2, hospitality

Visitors want to be popular. A simple sentence "please come in and see our new product" is enough for the guest to feel enough importance and invite him to make progress. However, many exhibitors like to chat with other colleagues in the booth, or eat novels or eat or even doze in the booth, which is like saying "go away!" I'm busy! "

3. Professionalism

Do you show enough professionalism to decide whether you can get the respect and admiration of the visitors from the preamble? Their admiration for you will benefit the future business. In addition, your attitude towards visitors in the exhibition largely indicates your future attitude in business dealings. It shows that the need to truly care about visiting customers can make them confident of future cooperation. Do not deliberately depreciate the competitors, respect everyone who walks into the booth, and do not judge people by their appearance. Only in this way can they develop long-term business partners.

4, non-verbal communication

Sometimes there is silence in the exhibition. Many companies are well versed in this, and are willing to invest in exhibition design, color matching, promotion words and small gifts. These nonverbal communication can effectively impress the visitors, so it is necessary to budget these aspects before the exhibition starts. And the overall image and behavior of the exhibitors should be integrated with the company's image and booth layout. How can a booth with a plain and uncoordinated arrangement attract visitors and make them confident of the company?

5, color matching

People react differently to different colors in their surroundings. Because of this, the exhibitors really need to make some efforts to choose colors for their booth decoration, promotional catalogues and small gifts. Now, more and more companies are making uniform styles and tonal uniforms for their employees to shape the image of the company. This idea is good, but a little carelessness will bring negative effects and even destroy the company's image.

6, personal accomplishment

Makeup: Women's makeup should be enough. No makeup or strong will bring bad impression to visitors.

Fingernails: during the exhibition, exhibitors send out promotional materials every day or give advice to visitors. Visitors will consciously or unconsciously notice the nails of exhibitors. Therefore, it is very important to keep the nails clean and tidy.

Glasses: best not to wear worn glasses. We should choose non reflective lenses and coloured lenses should not be used for eye contact. Colored lenses such as brown and yellow will make wearer weary and unsuitable.

Shoes: foot pain can cause people's whole body uncomfortable, so do not wear new shoes to participate in the exhibition. Of course, shoes should be carefully cleaned.

Health: body odor, breath and too strong perfume are disgusting, but no one will accuse. Prepare a mint or chewing gum on the booth to clear your breath. Do not wear too much perfume during the exhibition, because many people are allergic to fragrance. If they smell too pungent, they will avoid your booths.

Posture: sitting idly on the wall or sitting around twisting and twisting will make you feel tired and bored, so that visitors will feel that they are walking into the booth and forcing them to receive them. Therefore, the staff of the booth should be energetic and enthusiastic at all times.

Handshake: in our society, "the hands do not move", the only body contact is handshake. This is a sign of warmth and friendliness, implying that the other person can enter our personal space. Taking the initiative to shake hands with merchants also reflects the confidence of the booth staff and helps to publicize the image of goodwill of their company.

7, clothing

Clothing can indicate identity and personal connotation. One's social status, educational level and aesthetic outlook can be seen through the matching of clothing's quality, style and tone. Therefore, it is necessary to make a clothing guide to all exhibitors, and in the guide, we should avoid using ambiguous sentences such as "neat clothes". These statements will only give rise to differences and excuse for shirking responsibility. ?
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