Brand Positioning Of Men'S Clothing
Act as
China garment industry
The CHIC exhibition of wind vane has faithfully reflected the changes of the industry and the expression of the market. Ningbo suits, Wenzhou business dress and Quanzhou jacket have all taken the lead of CHIC.
At this year's CHIC exhibition, what kind of look is the menswear brand coming out of the financial crisis?
Men's wear
The big booth must be multi brand.
This CHIC exhibition has such a prominent phenomenon:
Brand operation
More and more is group manipulation. Behind a new brand is often big groups and big consortia. It has become a trend to occupy various segments by multi brand operation.
No wonder the organizers of the organizer lamented during the exhibition that most of the booths were mostly multi brand businesses.
With more than ten brands of Shanshan Group and President Zheng Yonggang, it is undoubtedly the most famous "tide maker".
When entering the men's wear hall, many spectators feel unfamiliar with the "S2" brand. However, as you go closer, you can see that the wall of the "multi brand and internationalized" brand LOGO shows its eyes: Lecoqsportif, Smalto, QUA, renoma...
It turned out that this is the "site" of Shan Shan.
- Related reading
- Men's district | Han Chao Hits, BOY Moves In Early Spring.
- Market trend | Clothing Tail Cargo To The Two Or Three Line City March
- Tendering and bidding | 5 Dimensional Parking Lot Will Be Built In The Traditional Market Area Of Light Textile City.
- Shoe Market | 580 Pairs Of Fake Brand Sports Shoes Were Checked &Nbsp; The Parties Were Sentenced To One And A Half Years.
- Market topics | 雙節(jié)過(guò)后，國(guó)內(nèi)服裝市場(chǎng)低迷
- Footwear industry dynamics | The Sporting Goods Industry Is No Longer &Nbsp; The Merger And Acquisition Of The Leftover Is King
- financial news | New York Fashion Week Is Estimated At $865 Million.
- City Express | Quanzhou Clothing Enterprises Enter Flagship Store &Nbsp; New Mode Experience Shop Is Favored.
- financial news | 10 Billion Debt Owed To Bank &Nbsp; Details Of Fraudulent Lending.
- 24-hour non-stop broadcasting | Large Scale Stores &Nbsp; &Nbsp; Luxury Goods Business Regards China As "ATM".
- Sister Furong Wears Brazil Uniforms &Nbsp, And Takes The Trophy Of The Hercules Cup.
- Sunny Boy Zhu Zixiao HD Release
- Taipei People Street &Nbsp; Colorful Street Collocation
- Beijing "Lazy People" Love One&Nbsp; Piece Dress.
- Fashion Master Ayumi Hamasaki Summer Collection
- Street Racket: South Korea MM&Nbsp; Search For Fashion Figures
- Practical Selection Of Tokyo Girl Fashion Dress July
- Madonna Pushes "Material Girl" Clothing &Nbsp; Self Confidence Burst.
- Jin Zhi Zhi Xing Edition Prada Autumn Series Advertisement
- Avant Garde &Nbsp; Versace 2010 Autumn Series Ad