Chongqing Shoe Enterprises Insist On Export, OEM And Wholesale Three.

In July 13th, recently, I visited the shoemaking bases in Nan'an District, Bishan county and Tongliang County in Chongqing, and found that Chongqing shoes still insist on walking on three legs to win as many market shares as possible: first, the national wholesale and local wholesalers are the main ones, so that Chongqing leather shoes occupy the national market; the two is the OEM production. Many Chongqing leather shoes enterprises have done the OEM processing to reduce the operational risks, so that although the profits are thin, the survival is guaranteed. Three, some export enterprises still insist on exporting and selling products to the Middle East and West Asia while not giving up the domestic market.

Industry analysts believe that after years of development, leather shoes enterprises in Chongqing are more pragmatic, especially the industrial parks in Bishan and Tongliang have basically formed a scale. Dealers everywhere are more confident about the development of Chongqing leather shoes enterprises.

In view of many enterprises' OEM processing for foreign brands, which may affect the brand creation of Chongqing's local enterprises, some OEM manufacturers believe that creating brands is a long road and requires certain conditions, such as plant, equipment, talents, management, etc. only a company with certain strength can create a brand's bottom line.