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Spain: Domestic Demand Is Weak &Nbsp; Fashion Apparel Exports Are Slow.

2010/7/29 10:18:00 36

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Spain

Fashion apparel industry (2009) was affected by the economic downturn, revenue decreased by 15.7%, mainly due to weak domestic demand, in the import and export trade, textile exports grew by 9.5%, clothing exports were stagnant.

In the exhibition, TheBrandery exhibitions, Feria Internacional de Moda Infantil y juvenile-FIMI, Modacalzado + Iberpiel, and Sal, and so on, compared with last year's fashion show.

Large clothing chain stores (2009) revenue growth, but revenue does not necessarily come from the Spanish market, such as Inditex group today (2010) from February 1st to June 7th revenue growth of 13%, Mango in the next 5 years will shop from 1400 to 3000, while maintaining 10 thousand square meters of Outlet, Desigual estimated revenue this year, 450 million euros, up 50% over the same period last year.

Most of the foreign apparel industry has maintained the status quo. G-star has 26 franchises in Spain and will add new ones.

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The store is expected to expand to 80 franchises in 2015. Primark went up to 17% in 2015 (2009), whereas on the contrary, it ended in Barcelona.

Asociaci n de Creadores de ModadeEspa a-Acme says the impact of the economic crisis on the fashion industry is similar to that of other industries.

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Some factories also expand their stores, and some designers open their own shops to adopt an appropriate price strategy.

Good performance, such as Madrid's AlmaAguilar and Lemoniez, and Barcelona's Ailanto, the leading designer of Custo, the famous international clothing brand Custo, has stepped up publicity and promotion with costumes during the economic downturn. The company has held show for 5 consecutive years and will continue.

Zazo&Brull, the new generation designer, thinks that the price of clothing has been greatly reduced due to the economic crisis. Some small and medium-sized manufacturers have to end their business because they can not afford to support. Zazo&Brull has changed its strategy.