Wenzhou Commercial City Docking With Online Shopping Market
"Small commodities, big market" is a gold card in Wenzhou, so the upgrading of Wenzhou business city has attracted much attention. Yesterday, reporters at the signing ceremony of the cooperation between Zhejiang industry and Trade College and Wenzhou Market Development Center learned that the Wenzhou trade city will carry out a brand new image design, plug in the wings of "e-commerce", and establish the e-commerce city of Wenzhou commerce city with the power of electronic commerce, create a network sales platform, and enhance the docking level between the shops and the online shopping market in the mall.
Hundreds of merchants have tried to sell online.
Wenzhou commercial city was opened in April 28, 1993. At that time, it covers an area of 275 mu, and now covers an area of 252.75 mu. It mainly trades in five main categories, including textiles, shoes, finished products, shoes, small commodities and clothing. There are 4600 stores and more than 3000 households. Nearly 100 merchants are trying to sell online.
At present, the daily average passenger volume is more than 2 million, with an annual turnover of about 5000000000 yuan. It has become one of the large comprehensive markets in southern Zhejiang and Northern Fujian, and is the leading market of Wenzhou's commerce and trade.
Because of its earlier construction time, its warehousing, parking, communication, catering, accommodation, greening and other hardware facilities are far from meeting the requirements of modern market development.
Building e-commerce city and docking online shopping market
"We have been looking for new ways to upgrade and upgrade. The e-commerce city of Wenzhou commerce city will be staged in stages. A physical store will correspond to an online store."
Yesterday, the Wenzhou business city official told reporters, "I hope that the construction of the network platform can play an effective role in promoting Wenzhou's commercial city to fully link the online shopping market."
According to the cooperation agreement signed by the Zhejiang industry and Trade College and the Wenzhou market development center, Zhejiang and Wenzhou trade and Industry Teachers and students are selected to set up a R & D team, responsible for the R & D, design, operation and management of the e-commerce city in the city of Commerce and trade.
Secondly, Zhejiang and Wenzhou industry and trade appoint excellent and experienced teachers and students to set up creative design team, responsible for the overall image design and creativity of the business city.
In addition, Zhejiang industry and trade support the construction of leather inspection and R & D center in Wenzhou Trade City, and select the teachers and students of the footwear industry to set up a R & D team to take charge of the technical operation and operation of the leather detection and R & D center, and provide scientific and technological services and consultation for the technical detection and deep development of the leather raw materials in the Trade City, and promote the development of the leather raw material industry.
Zhejiang industry and trade provide all-round support.
The promotion of a tangible market is a systematic project. Besides the construction of hardware carriers, it also includes the upgrading of business philosophy.
The official said that the business city will also provide preferential measures for college students to attract students to enter the e-commerce business team. It is hoped that the new entrepreneurial thinking, business philosophy and e-commerce mode of business can inspire businesses, change the inherent business thinking relying on store location advantages, improve the traditional trading mode, and understand that "the original business can also do so".
It is reported that Zhejiang trade and industry will establish an education and training base for Wenzhou trade city. Based on the Adult Education Institute, the relevant courses and professional teachers should be arranged according to the actual needs of the Trade City, and all kinds of personnel in the trade city should be educated, trained and trained at different levels, stages and stages, so as to raise the management level, management level, enterprise culture and personnel quality of the trade city.
The responsible person of Zhejiang Institute of industry and Trade said that participating in the pformation and upgrading of the business city and promoting the simultaneous development of the invisible market and the tangible market of the trade city is the best attempt for the school to carry out the educational service oriented university's educational process and promote the educational process of administration, production, learning, research and market integration, and to improve the quality of personnel training in service.
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