Three Fires In Hangzhou Witness Wenzhou Shoe Industry

Wenzhou

The three generation of Wenzhou Daily reporters witnessed the scene of the three fires and witnessed the history of the three Wenzhou shoes.

Today, through their narration, Wenzhou shoes, the quality of shoes, and the credit behind them are reflected.

In 1987,

The "shame fire"

News review: in August 8, 1987, more than 5000 pairs of Wenzhou leather shoes were labeled as "inferior leather shoes" in Hangzhou, or were burned or sold at a low price.

News works: September 2, 1987 edition of "Wenzhou leather shoes in Hangzhou city ugly."

Interviewer: Chen Yunyun Hu Ji

Chen Yunyun dictated:

I was there on the day of shoe burning in Wulin Square.

Crowds of people, smoke and smoke, the onlookers applauded, that scene and the movie "burning opium" exactly the same.

The fire shoes in Wulin Square will undoubtedly equate Wenzhou with counterfeit and shoddy paintings. On that day, the manuscript was not done, and the disgraceful scene was crushed.

Almost a month later, the director of the group sent me and Hu Ji to Hangzhou again.

In the department store, leather shoes in Wenzhou can not be called leather shoes, otherwise they will attract salesmen to laugh at it: "where is leather shoes, Wenzhou shoes are made of paper," morning and evening shoes. "

So we had to go back to the dust, "Wenzhou shoes in the Hangzhou city ugly" is written under such a background.

Two years later, a friend from a shoe factory told me that the Wenzhou shoes made by their factories reappeared Hangzhou city.

For this reason, I also specially ran to the department store in Hangzhou, but I never saw Wenzhou shoes.

I hurriedly called to ask my friend where I could sell Wenzhou shoes.

Only then did I know that the shoes of Wenzhou had been "incognito" and had been labeled with Shanghai's cards and fought guerrilla warfare.

"Wenzhou leather shoes in the Hangzhou city ugly" appeared in the newspaper for second days. The newspaper held a forum of relevant departments to solicit opinions from various departments.

In September 4th, the Wenzhou Daily's first edition of the "leather shoes industry in Wenzhou has come to a time when it is impossible to rectify it", which is a wake-up call for Wenzhou's footwear industry.

In 1993, the Wenzhou municipal Party committee and the municipal government put forward the development strategy of "quality based market". In 1994, the implementation measures of Wenzhou's quality city were promulgated, and the "second pioneering work" was put forward to standardize the market economy order and implement the quality of the city and credit Wenzhou construction as the strategic focus.

In 1999,

The "fire of shame"

News review: in December 15, 1999, in the suburb of Hangzhou, 2000 pairs of inferior shoes with fake Wenzhou brands were destroyed by fire.

This "fire of shame" swept away the shadow of people's hearts in Wenzhou 12 years ago, more symbolizing the entrepreneurial concept of "quality city" and "brand industry" in Wenzhou.

News works: December 16, 1999 edition of "a fire in Hangzhou City in winter"

Interviewer: Chen Jiandongzhou Yong Xu

Chen Jiandong dictated:

At 4 p.m. on December 14th, Zhou Yongxu and I arrived in Hangzhou. In the afternoon of the second day, we were going to burn fake Wenzhou shoes.

Everything is ready, only for "witnesses". If this manuscript wants to be colorful, it is the key to find the person who burned Wenzhou shoes 12 years ago.

At the dinner table in the evening, a few friends chatted about this matter, and my friend said that he had a friend of his comrade in arms who had burned Wenzhou shoes.

All of a sudden, we acted like a stimulant. We made a crazy phone call all night, looking for a relationship. We had to dig three feet to find the man.

On the morning of the second day, we rushed into a branch of the Hangzhou Technical Supervision Bureau to find a witness, Cheng Weisong.

At the scene of the incineration, I found that in the hands of the Zhejiang satellite TV reporter, there was a picture of the leather shoes burned in Wenzhou 12 years ago.

But the other side refused to let us make a remake. We rushed to the side and told him that I had the witness 12 years ago to share the resources.

So I interviewed Cheng Weisong for two minutes by "borrowing" from Zhejiang.

My colleague Jiang Xiaoyu took the photo in a corner and remade it.

On the second day, our manuscripts were released from the reports of the city's media because of the number of witnesses and the precious old photos 12 years ago.

"A fire in winter in Hangzhou city" makes Wenzhou's leather shoes once again become the focus.

On the day of the newspaper, in order to make the fire more prosperous, it also commented on the image in the fire.

In 2007,

The "good faith fire"

News review: in August 8, 2007, Wenzhou people lit third fires in 20 years in Hangzhou Wulin Square.

This is also the sixth "good faith day" of Wenzhou.

News works: August 9, 2007 edition of "Wulin gate" burning Wenzhou's "good faith fire" yesterday.

Interviewer: Yu Cheng Yong, Wu Yong

Wu Yong dictated:

These third fires at Wulin gate have excited us young journalists for several nights.

On the way to the interview, we began to use our brains.

Let's find the witness of the first fire, Cheng Weisong, because he is a string of three fires.

8 years after the last fire, the party was changed.

When we called Cheng Weisong, we heard each other's surprise.

At 8 o'clock that night, the "honest Baoding" on the Wulin Square rushed out of the flames, symbolizing the good faith of Wenzhou brand and rekindling Hangzhou city.

When we came back in the evening, we went back to the hotel.

After all, there are third fires. We must write out the sense of gravity in history, write the meaning of three fires, and write out the development course of Wenzhou's credit.

The two of us discussed and wrote articles until late at night, and handed in a live news and a deep report.

The third fire is also matched by the commentator's article "the historical significance of three fires".

In the 20th anniversary long years, the achievements of Wenzhou from primitive accumulation, "two pioneering" to "third leaping" are displayed one by one.

In the practice of "fire" again and again, Wenzhou entrepreneurs began to view "credit as the life of enterprises and regard credit as the future of Wenzhou".

Wenzhou's credit construction has also been more steady and steady.