China Textile And Clothing Trade Exhibition Embodies Cluster Strength

Over the past 10 years, China Textile and clothing trade exhibition (New York) has been held recently. Duyu Zhou, President of China Textile Industry Association, puts forward that enterprises must understand the habits and customs of consumers, and product development should be based on the change of consumers' lifestyle.

In the post international financial crisis, how can enterprises stand out from the fierce market competition? Du Yuzhou believed that a closer relationship with consumers should be established. In addition to using new materials and technologies to provide consumers with more comfortable, more human and more fashionable products, they also show rapid reaction capability in the retail sector. Low carbon and green products will become a major trend in the future.

Most of the companies attending this exhibition are export-oriented enterprises who have exported to Europe and the United States for many years. This exhibition is mainly attended by small and medium-sized enterprises. The cluster development of enterprises is very distinct. Shaoxing's clothing materials, Shengzhou ties and children's clothes of Dongguan's tea hill are very clear. People feel the continuous upgrading of China's textile industry cluster. Du Yuzhou believes that this reflects the changes in the organizational structure of China's textile industry in recent years. The differentiation and individuation among industrial clusters are prominent, and the division of labor is more clear.

The industrial cluster embodies the resultant force of the group competition. Du Yuzhou believes that during the "12th Five-Year" period, China's textile and power giants need to be a leader in the textile industry. "In the past 10 years, we have all the most advanced technology and equipment in the world. What we need urgently is software, which is the creativity of human beings." Du Yuzhou said that the focus of the development of China's textile industry is to increase the added value of products, pay attention to marketing and increase the training of talents, so that more opportunities can be grasped in the new round of competition.