Fuxing: Taking The First Step Of Children'S Sitcom In The Name Of Love

Love is an eternal inheritance. After the Wenchuan earthquake, countless volunteers came from all parts of the country. They quietly paid to help those who needed help.

At the same time, a volunteer volunteer service center, Shanghai Green Ribbon Volunteer Service Center, was formally established and carried out for children affected by disasters and migrant workers in Shanghai.

Shanghai Green Ribbon Volunteer Service Center is awarded the "love cooperative enterprise".

Ten leading children's shoes in Haixi

Referring to cooperation, the relevant children in charge of children's shoes said: "little potato" children's sitcom is through volunteers and children writing scripts, arranging the plot, and then volunteers for children to shoot and edit, so that children can enhance their self-confidence through watching videos, so that children can grow healthier and happier.

This is also consistent with the brand operation concept of children's shoes, and the operation concept of children's life and leisure provides many children with growing equipment.

The project will let more partners see through the form of video website release, so that more partners with social responsibility will be involved.

At the just concluded Hangzhou new product conference, the Shanghai green ribbon volunteer service center operator also came to the scene, and awarded the "Fujian children's products Co., Ltd. in 2010," small potato children scene drama love cooperative enterprise ", to jointly convey the belief of love.

Therefore, it has become the first enterprise to take part in the children's shoes industry to take part in the public welfare children's sitcom, and its soft marketing implantation in the sitcom has created a new trend in the marketing of the children's products industry.

Brand impression

Take the lead in China's largest public welfare organization, Shanghai green ribbon, and jointly produce the "little potato" children's sitcom with the green ribbon, and take the lead in the children's shoes industry to try the brand soft implantation of children's sitcom, and the benefits are different.

Children's shoes are a new way to promote brand promotion, while children's sitcom, which is involved in producing public welfare themes, has given rise to its long-term concern and support for the healthy growth of Chinese young people, which embodies the permanent sense of social responsibility of a children's product manufacturer.