Lining Sports Women'S Wear

Company profile:

In 1990,

In 1995, Li Ning Co became the leader of China's sporting goods industry.

In 2005, Li Ning Co continued to maintain its leading position in the industry, with its sales reaching a record high and sprinting toward the goal of world-class brands.

The specialization of products is the foundation of competition in the sporting goods industry.

Li Ning Co regards product research and development as a continuous record and record.

As early as 1998, the company established the first local product design and Development Center for clothing and shoes, and became the first Chinese sporting goods company developed independently.

In 2004, Li Ning Co and the human sports science department of Chinese University Hong Kong jointly conducted a biomechanical test on the mechanical properties of sports shoes produced by Li Ning Co, established a database of professional athletes' feet, and collected and analyzed the characteristics of professional sports so as to further improve the professionalism and comfort of products.

After fifteen years of exploration, Lining's products have developed from single sportswear to sports clothing, sports shoes and sports accessories.

In the near future, Lining will strive to become a world-class brand and provide professional sports products for athletes and enthusiasts all over the world.

Because of this enthusiasm, Li Ning Co has the largest sporting goods distribution network in China.

At the same time, the international network of Li Ning Co is also expanding. Now it has entered 23 countries and regions.

It is the original intention of Li Ning Co to promote "sports in China and make sport change our lives".

The Li Ning Co has never given up any efforts to achieve this mission.

Starting from the 1990 China sports delegation supporting the Beijing Asian Games, Li Ning Co has invested heavily in sports and has created tens of thousands of job opportunities.

The unique corporate culture is a baton for every part of the Li Ning Co to work closely together and make every effort to move forward, so that all suppliers, distributors and service providers will become partners, so that all employees can work together.

Lining believed that man has unlimited potential.

Sports make people more confident, dare to show, constantly tap their potential and surpass themselves. We have this brand view and consistently put it into practice.

In 1990, Li Ning Co became the first Chinese sporting goods company to sponsor the Chinese sports delegation of the Asian Games. In 1992, Li Ning Co provided the Chinese Olympic team with the award equipment and became the first Chinese sporting goods company to sponsor the Olympic Games.

In 1993, Li Ning Co took the lead in establishing a franchise marketing system in the whole country.

In 1998, Li Ning Co took the lead in building the first design and development center of sportswear and shoes in Foshan, Guangdong.

In 1999, Li Ning Co co operated with SAP to introduce AFS clothing and footwear solutions to become the first sporting goods company to implement ERP in China.

In 2004, Li Ning Co successfully listed on the Hongkong stock exchange's main board and became the first Chinese sporting goods company to list overseas.

In 2005, Li Ning Co became an official partner of NBA.

In 2006, Li Ning Co became an official market partner of ATP.

Today's Li Ning Co is not only a creation enterprise of sporting goods, but also a communicator and promoter of a healthy lifestyle.

We are accumulating self-confidence, grasping the opportunities given by history, meeting the challenges of the global market, and implementing Li Ningren's mission - we inspire people to break through with sports and strength! {page_break}

Rules for joining:

First, apply to become a distributor of Beijing Lining sporting goods Co., Ltd. (specifically referring to the operation of "Lining" brand):

(1) an enterprise legal person or unit that has been approved and registered by the People's Republic of China Administration for Industry and Commerce and the tax administration.

The legal person or entity that applies for the franchise of Lining dealer shall not include the word "Lining" or "Lining card" in the name of its business license.

(two) having a brand management concept, ----2 years of experience in famous brand management at home and abroad.

(three) having rich retail management experience, ----2 years of experience in commercial retail and management.

(four) signed the "Lining brand" franchise contract with Beijing Lining sporting goods Co., Ltd. in accordance with law.

(five) the operator must have the financial strength for leasing, decorating and purchasing the first batch.

The applicant has more than X million mobile fund, the first batch of purchase funds X million yuan, after signing the contract to pay the SAP account (funds do not interest) as the first batch of opening shop (because the development of different parts of the economy, the location and size of the shop is different, the specific amount, please contact the provinces and the Development Department of the canal, detailed consultation).

(six) if the above conditions are available at the same time, Lining Beijing sporting goods Co., Ltd. will be granted the franchise to sell "Lining brand" products at an address at the "Lining brand" store.

Two, the new Lining shop must have the following conditions:

(1) the suitable location of the store is located in the golden section of the busy commercial street or the sports brand monopoly street.

(two) the city and commercial street meet the requirements of the development of the "Lining card" channel (Li Ning Co according to the sales contribution, the level of economic development, the competitive situation, and the potential of Lining's business development and other factors to consider the category of the city level and the commercial street.

(three) reasonable and standardized store pattern.

(four) adequate staffing, including: Store Manager, deputy store manager, cashier, storeroom administrator, guide buyer, purchase clerk, etc.

For more information about franchising, please call customer care center hotline: 400-610-0011.

Face to face

Brand interpretation:

In 1990, the Li Ning Co was founded in 1990. After eighteen years of development, it has gradually become the leading international sport Brand Company with China's eastern elements.

In fact, Li Ning Co has now developed into a multi brand family.

Li Ning Co's current brands include: the famous Lining brand, a French top outdoor brand over 160 years old - Ai Gao.