Chongqing International Fashion Festival Opens, More Than 200 Companies Exhibitors (Figure)
Chongqing, the seventh China opened yesterday
Chongqing International Fashion Festival
Give the public a visual feast.
From home and abroad
More than 200 garment enterprises
At the current clothing festival, the scene not only displayed all kinds of clothing, but also many advanced garment making equipment refreshing.
Xing Yuanmin, chairman of the CPPCC Chongqing Municipal Committee, Secretary of the Standing Committee of the municipal Party committee and propaganda department, Yu Yuanmu, deputy director of the Standing Committee of the Municipal People's Congress, Tong Xiaoping, vice president of the Chinese clothing association, and Jiang Hengjie, executive vice president of the China clothing association, attended the opening ceremony.
This clothing festival is sponsored by the Chongqing municipal government and Chongqing economic and Information Technology Commission. It has been jointly established by the China clothing association, Hongkong Trade Development Council, Macao trade and Investment Promotion Bureau, etc. for a period of three days. Besides the evening party and exhibition, there are a series of activities such as the costume design competition, the costume Industry Summit Forum and the manufacturers' fair.
Xing Yuanmin launches clothing at the scene
After the opening ceremony, Xing Yuanmin and others went to the exhibition center, enjoying the costumes in the exhibition hall with interest.
Seeing this scene, why did she jokingly say, "when the lesbian sees clothes, her eyes are lit up."
A group of people laughed and came to a western style exhibition hall.
Xing Yuanmin said to his colleagues: "here are the clothes of your men's compatriots. Let's go inside and have a look."
In the exhibition hall, Xing Yuanmin and Tong Xiaoping picked up their suits and looked closely at the styles and fabrics.
"Is this brand of suit expensive?" inquired Xing Yuanmin.
"The price is generally around 3000 yuan ~8000 yuan."
A staff member at the scene said.
Xing Yuanmin picked up a suit and told the men at the scene: "you can try it. This style is well done!"
Computer tailoring
Traditionally, clothing is usually drawn on the cloth and cut.
Yesterday, there was a machine for cutting clothes using computers.
"The main function of this machine is to draw lines."
Luo Yong, the sales manager of the machine, said that you only need to insert the U disk with the design drawings into the machine, and press a few buttons to automatically draw the line and cut it on the cardboard, and the tailor can cut the cloth according to the pattern of the cutting paper.
Luo Yong said that a cloth of the same length of 10 meters can save 10 centimeters of cloth than computer cutting.
Cloth can be automatically cut, clothes can also be automatically sewn.
On the opposite side of the automatic cutting machine, it is a company exhibiting automatic sewing equipment. Its chief engineer, Lu Guoqing, pointed to a machine and said it was specially designed to lock the buttons on the suit buttons. As long as the engineers tuned the programs and pressed a few buttons, it could automatically lock the curved edges and automatically knot them after sewing. The price ranged from 10 thousand to 100 thousand yuan.
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Famous models help the opening party
Last night, the clothing festival held the opening ceremony of "neon Chongqing". The first exhibition was with Chongqing.
characteristic
Clothing.
Liang Mingyu, the costume designer of Chongqing, displayed the latest design costumes at the party as a fashion designer at the closing ceremony of the Olympic Games, giving people a sense of returning to nature.
For example, a blue dress, through cutting to make the cloth look like a piece of feather splicing in the lamplight, coupled with the interpretation of the model in place, like elegant fairy.
At the same time, Yu Na, Shi Zhouliang and other 11 models of international and domestic fashion show also performed a visual feast for the public.
voice
Post-80's pursuit of individual consumption
Chongqing style clothing can "overtake corners"
The rise of "post-80s" is forming a new clothing consumption market, which is a new opportunity for Chongqing garment enterprises.
Yesterday held the 2010 China (Chongqing) Clothing Industry Summit Forum, Calo, Dean of Guangdong Fashion Industry Economic Research Institute, believes that the new consumer groups are more individualized, which brings opportunities to Chongqing's small and medium-sized garment enterprises.
Facing new market, big enterprises have no advantage.
"Now many large clothing enterprises are studying China's" post-80s ".
Li Kailuo said that the number of this group is over 200 million, and their spending power is stronger and stronger, but their consumption habits are quite different from before.
"After 80" like online shopping, familiar with the Internet, have unique values for things, consumption is not like "after 60" and "70 after" plan, "after 80" seeking differentiation, which requires the production of clothing enterprises must be multi style, small batch.
This is an opportunity for small and medium-sized garment enterprises. Li Kailuo said that small and medium-sized enterprises are small enough to turn around and can quickly achieve small batch production according to needs, while large enterprises will lead to insufficient utilization of machines.
Under such circumstances, the clothing manufacturers in Chongqing can join the brand manufacturers to carry out foundry production, and gradually implement the self digestion of technology and design so as to achieve "bend overtaking".
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Yu style clothing needs catfish.
"There are good opportunities in the market, but clothing companies in Chongqing also need catfish to stimulate the development of garment enterprises."
In an interview with reporters, Li Kailuo said that the overall level of clothing enterprises in Chongqing is not high. Many garment enterprises stay at the level of processing workshops. Chongqing needs to create two famous brand clothing enterprises. Otherwise, Chongqing garments are like frogs in warm water, and finally boil soup.
He believes that Yu faction clothing can first make regional leadership brand, and then break through.
The key to clothing enterprises' service
Jiang Hengjie, executive vice president of China Apparel Association, believes that the key to China's garment industry in the future is service.
For example, CEO, a company in Beijing, received a rose on his birthday and a small poem.
Under his wife's torture, the CEO took off his suit and pointed to the sign, saying, "this is a" girlfriend "(manufacturer).
After a few days, the CEO was on a business trip to Wuhan, but he was wearing casual clothes and had no time to go home to get his clothes.
He immediately gave a call to the western suit manufacturer who sent roses, telling the schedule and the need. When he went to Wuhan to stay in the hotel, he found a suit, two shirts, two ties, two pairs of socks and a pair of leather shoes on the bed.
"If there is such a service, will your customers still leave?" Jiang Hengjie asked the audience at the forum.
Cost increase, Chongqing enterprise innovation crossing
Recently, cotton prices have changed one day, and clothing owners have been crying out.
Some coastal garment enterprises have already raised their prices by 3%~10%, and many enterprises in Chongqing are innovating to tide over difficulties through various ways.
"We dare not raise prices very easily. We only need to save costs in other ways."
Yang Jianming, general manager of the golden Kola underwear company, said that he could only play some new tricks. For example, in the autumn, a gay man wore a shirt and a sweater. Now the two pieces are integrated into one piece, and the appearance looks like two clothes, actually there is only one piece.
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Tidbits
Yu Na once eats spicy noodles in Chongqing.
At the dress Festival, reporters met Yu Na, a famous model in Chongqing, who told reporters that she returned to Chongqing for the first time in six months, and found that Chongqing had changed greatly.
After returning, the first thing to eat is the spicy hot noodles in Chongqing. Her friends also went to Monument for Liberation to buy hot and sour powder to bring her to eat.
Yu Na said, after the end of the program, find a real hot pot restaurant to enjoy a big meal.
Aunt PK youth underwear model
At the exhibition site, the most popular one is the exhibition hall of a brand of underwear in France. The young female model wearing masks attracts many eyeballs, and the sound of the sound is constantly ringing.
Not far away, a middle-aged and elderly clothing company organized the next door aunt.
Some mothers dye their hair golden, some are dyed white, and others are dyed with avant garde blue.
Self directed self acting fashion show for Higher Vocational Students
"When life gives us distance, we need another way to refuse to miss."
This is an illustration of the clothes designed by the students from Career Academy in Chongqing.
Tang Xiaojun, a leading teacher, said he and several other teachers led dozens of students in costume design and technology to design and make their own models.
"On the one hand is self exercise, on the other hand is to show itself, find bole."
Tang Xiaojun said.
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