Japanese Tide Brand Swept Taiwan Fashion Circle [Map]
Fur collar Down jacket In the skull logo, the gorgeous black wave is formed.
Limit, sell alone, emphasize life. Originality The street trend card is attacking. Fashion circle If there are celebrities and stars, the charm will be doubled. Like the Japanese APE ape man tide card, the resonance between Taiwan and the new generation of 18 to 25 years old is very high.
The trend is whether it comes from Europe, America, Hongkong, Japan or Taiwan. fashion Influence is self consistent. Zhang Naiyuan, a senior editor in touch with Chao brand, observed that the word "Chao" was fry out of Hongkong fashion circle 10 years ago.
"Street graffiti, music theme, has been extended to bicycles, skateboards and other creative, are the best nutrients tide card." Zhang Naiyuan said that the opening of Internet information is one of the main reasons for the increasing momentum among young people. And because of culture, life experience and similar figure, gathered in eastern Taipei, west gate and mansion and Normal University. Tide card Japan is the main force.
Mastermind JAPAN men's wear Knitwear Mainly, the skull logo runs through, leading the new generation of aesthetic trend.
In order to raise the price, find a celebrity platform, and Select Shop Cooperation, or the introduction of exclusive limited products, are the trend of the street tide brand moving towards the top market.
Japan tide brand representative Mastermind JAPAN (MMJ), in addition to Visvim, Converse, Levi's and Fendi and other major cross-border cooperation, joint limited commodities include mineral water, glasses, jeans and accessories. MMJ advocates low-key luxury, marked by black, white and skull, and insists on design and tailoring. The Masaaki Hom Ma skillfully integrates skull culture and sports, street and elegant luxury.
Mastermind JAPAN autumn and winter launch Motorcycle jeans Limited limit and special joint design gimmick, the value of about NT $80 thousand.
Its skull logo is a common jeans, and the second generation plus lightning logo, and gorgeous crystal decoration and printed characters, the first time in Japan, which caused the crazily crazy rush to buy, and more than 2400 people lined up. The result was a lottery sale of about 300 thousand yen. Jeans 。
At the beginning of this year, Club Designer He invited Motoma Masaaki to work together to launch joint limited glasses for Taiwan fashion fans. He intends to push the Japanese tide brand to the luxurious mainstream route in Taiwan.
In the future, we should focus on cross-border cooperation and emphasize the uniqueness and rarity of brands. Design In the direction, some mainstream brands even try to develop their daily necessities and home series.
Zhang Naiyuan observed that with the loyalty of generation to generation, tide cards had a great chance to reach the mainstream in one fell swoop. Over two days, Maste rmind JAPAN Designer Whether Motoma Masaaki will be able to generate momentum in the future will be able to drive this wave of momentum.
MMJ and Visvim, Converse jointly operated flip flops. Skull Logo is obvious, very suitable for young people.
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