Green Environmental Protection Becomes The Theme Of National Day Clothing Market

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In September 29th, sitting in an office building near Sanyuanqiao, Chaoyang District, Beijing, Mr. Li, a white collar, gently moved the mouse, and bought a bag that he had long loved through the Internet.

At the same time, the Yansha mall, which is not far from Mr. Lee's company, is also a holiday shopping atmosphere. In order to meet the "eleven Golden Week", businesses are riveted by publicity. After visiting shopping malls, supermarkets, shopping malls, farmers' markets and online stores, it is found that whether the traditional physical store shopping mode or the booming online shopping, this year's National Day holiday market is full of product supply.

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In September 28th, when we came to Zhongyou department store in Xidan, a famous commercial street in Beijing, we found that an endless stream of promotional activities was promoting the upcoming National Day holiday.

As the National Day falls in the autumn, many brands choose to launch their own before the national day.

"This year, our products are mainly pursuing green environmental protection and quality safety in terms of fabric selection."

A salesperson of underwear brand told me that because underwear is directly in contact with the body, the standard has higher safety requirements for underwear. Therefore, choosing a more environmentally friendly and safer fabric has become the main theme of their national day market this year.

Jun Tai Department store, which is opposite to Zhongyou department store, is also not to be outdone. Since September 20th, it has launched the "golden autumn pink music collection" activity, not only "99 provinces, 50", but also 50 percent off time limit, and the whole activity lasted until October 7th, just the end of the National Day holiday.

In addition to the new listing of new autumn products, other products also held a new product recommendation meeting in Jun Tai Department store.

A brand of luggage promoters told them that this year's new products also focus more on environmental protection materials on the choice of materials, and the quality of bags is better.

Household appliances have always been the main force in the festival market, and this year is no exception.

After visiting some home appliance stores in Beijing, we found that this year's home appliance stores are also promoting sales through colorful activities, and some energy saving and new technology products have become the main force in the market.

In a large electrical appliance store in North Fourth Ring Road, Chaoyang District, Beijing, LED (light emitting diode) TV and 3D (3D) TV have become the most concerned products of businesses and consumers.

"Compared with traditional TV, LED TV is better for eye protection, so we plan to take the National Day promotion and change the TV at home."

Mr. Zhang said consumers.

For those products that have already implemented energy efficiency labels, such as refrigerators and water heaters, energy-saving products have become the focus of business promotion.

In Suning Appliance, a salesperson told Suning that the price cut this year will be widely applied to some market frontier products.

During the national day, Suning will focus on the price of the three categories of "new generation", "energy saving" and "high-end" 15%~35%.

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Online shopping is more fashionable

Online shopping can be more and more popular because of its convenience.

Miss Gao, a foreign company in Beijing, is going to choose "home" in the home during the National Day holiday and sleep for a few days. So these two days she is busy shopping online.

When I came to see the online store, Miss Gao found that the sales promotion here was no less than that of the traditional stores, and the products were also dazzling.

Through browsing some online stores, it is noted that whether Jingdong shopping malls, Dangdang, excellent B2C (business to consumer) websites, or Taobao, eBay's C2C (consumer to consumer) websites, have done enough homework for the coming National Day.

A shopkeeper named "tomato baby" told us that in order to welcome the upcoming National Day holiday, she specifically bought an urgent supply of goods, and was ready to put it in her "eleven" golden week to promote sales.

"After all, compared with traditional shopping methods, online shopping is more fashionable and convenient, and more popular among young white-collar workers. I am very confident of this year's national day market."

She said.

In addition, the "group buying" in normalizing online shopping is also unusually hot in this year's national day market.

It is noted that almost all group buying websites have launched the national day group buying business.

The slogan "national day group buying collection" and "national day group buying dinner" can be seen everywhere on the Internet.

Ms. Wang, who has participated in group buying many times, told us that compared to direct online shopping, the advantage of group buying is that the price is cheaper.

"I am preparing to buy a group of outdoor equipment with my friends, and travel with" donkey friends "during the national day.

She loves traveling, "she said.

Zhang Xueming, a lawyer at Jin Shuo law office in Beijing, said that while consumers are enjoying the fashion of online shopping, they must keep relevant vouchers for online shopping.

At the same time, we must check the goods in time, ensure the quality and safety of the purchased products, and safeguard their rights and interests.