China Fashion Show "Bright Before &Nbsp, The Source Of Dross Behind"

　　 China International Fashion Week Again, the opening show is still admired. Fashion Show Because knowing in advance of the performance of the stage is a new starting point of the Chinese fashion show, which is comparable to the backstage scale of the world's top fashion show.

Therefore, we have led some friends who are just in touch with fashion circles to appreciate this mysterious place that we call "the unique Chinese fashion circle" -- the stage of the performance of love and meticulous performance.

Standing in this 500 square meter super large backstage, facing a beautiful and neat dressing room separated by pink silk curtain and a row of dreamwork filled dressmaking tables, friends even said: "rod! Rod! China's fashion industry is really fashionable.

Coming out of the background, a friend suddenly asked, "where is the unique mystery place you said?" we said it was just the background you saw just now. Friends asked more seriously: "is it not the same for other brands?"

After a few explanations, my friend said with a little sigh of thanks and rejoicing: "I am lucky. For the first time, the fashion show is a high standard. The staff here are very lucky. They have such a comfortable workplace. Although it may take a few hours to work here, it is a wonderful few hours. But others Personnel It's not so lucky, because they may have a miserable week because of their working environment. "

This reminiscent of last year's fashion show, a photographer who entered the TV station for the first time, took part in the fashion week for the first time, and went to the backstage to shoot in the background. It was hard to find a safe place in a pile of clothes and countless people in the past. He just put the machine on his shoulder and suddenly ran down from the show to change his clothes and ran away from his clothes. The photographer turned a shy red face and ran away, and was stopped by the old photographer behind. The old photographer was still teaching him: "buddy, look at you as a newcomer, the background is on this condition, so the model is all dressed up and habits are fine."

Yes, the Chinese fashion show never cares about backstage construction. To tell you the truth, in the week when the fashion show was concentrated, to some extent, it was a dream or a nightmare for those models, makeup artists and dressing workers who were closely related to the backstage work. Only they could understand themselves, but how many people could think of the beautiful clothes and beautiful models before the audience who were enjoying the show next to the gorgeous stage?

As we all know, the backstage is a professional place specially designed for make-up and performance of the model. According to the professional perspective of the international top fashion show, the performance background should be the starting point of a perfect fashion show. It is the concentration space for the model to brew emotions, adjust mentality and understand fashion.

Like the big backstage near 500 square meters built by the admiration of this time, more than 20 dressing rooms were separated according to the standard of 2 persons and a single room. The rear of the dressing room was a clean and neat dressing room. In front of the hall, a bar was specially designed with drinks, water and food at any time. It is no exaggeration to say that in the history of Chinese fashion show, it should be revolutionary.

For any brand, what is the background of the performance? Zhang Jian, the famous fashion director who undertakes the background of the performance, is quite clear: the internal quality and cultural accomplishment of a brand.

In fact, this is the question he asked Armani. It was many years ago that when Armani played in Shanghai, the first thing was to help Zhang Jian set up a comfortable stage for him. He didn't know his reason. The master told him that this is respect for all the staff, respect others, respect himself, and suit himself to tens of thousands of sets of fashion.

However, some people also give an understanding to the situation of the Chinese fashion show, which is "bright at the front and behind the dross". It is considered that the economic strength of the Chinese clothing brand has not yet reached the level of its appearance. The performance stage is a short working place, and it will be demolished after a few hours' use, so it will cost a lot of money to decorate, so it seems that not all brands can afford the cost.

A knowledgeable person is very disapproving of this understanding. He has calculated the bill: even if the stage of decorating and decorating is like this, all the curtain enterprises can provide, the mirror and rack can be used repeatedly, and the one-time cost is mainly spent on site hire and labor cost, so it is much cheaper than modeling and dance design.

Moreover, not every stage of the performance of the brand needs 500 square meters of super large area, as long as comfortable, clean and orderly, bringing the sense of dignity of the staff, which is not directly related to the amount of money.

It seems that this is entirely a question of ideas and consciousness. Do not make excuses to say that admiration is due to the internationalization of the road. Even if not every brand must go international, but every brand must accept the fact that international brands are coming in. More international fashion shows will be staged in China. More international fashion people will take part in the fashion show of Chinese brands in the future. Any hidden dregs will be self deceiving both at home and abroad in the future.

In writing this article, a friend who holds the same view sends a short message, which is written in a dirty, messy, crowded backstage. The model squatting on the ground eats 8 yuan lunch box, you can imagine what kind of fashion it is...

　　 To put it bluntly, designer's fashion is all on the top grade, and the brand can't afford to pay the money for decoration. The brand operator has always regarded the background workers as "the subordinates who spend money to work for themselves" from the beginning. That's the only way to adjust the concepts and consciousness. Remind each other all the time: everyone cares about dignity, and gives others enough dignity to be more dignified.