Business Forecast: Down Jacket Renovation Shop Fire

Renovation shop, turning waste into treasure, become investment hotspot

"Don't go in. There are too many people to get in."

In November 2nd, Yue Pengfei, a developer of the world's down garment renovation shop, reluctantly fired the guests out.

"No way. Business is too hot now. It's always overcrowded."

This family

Like Ms. Cui, Lin Lin, a 68 year old citizen, is also looking for a new down jacket.

Uncle Lin told reporters that the price of the down garment in the shopping mall is not high, and the clothing style is very old.

"This refurbished down garment has many styles and numbers, and the inside is all in its own down jacket, and it is also easy to use."

Semi finished down garment refurbishment is a semi finished product from down garments manufacturer, that is, the skin without filling material, and then the guest can provide the eiderdown from the down jacket and be filled by the workers.

Yue Pengfei said that the renovation of semi finished down clothing is generally acceptable, and the style of traditional hand-made down coats is discarded, which is comparable to the brand name down garments of the shopping malls, and can satisfy the citizens of all ages.

Yue Changyu told reporters that since the beginning of last year, the semi finished down garment renovation has appeared in Shenyang, but it has not been very warm. This year, the business of refurbishing down garments can be described as "hot".

Yue Changyu said that when the store opened just in early September, it only took 2 hours to refurbish a down garment.

But now the order of the down garment is increasing rapidly, and a down garment renovation needs 2 to 3 days.

"We shop 3 workers, now every day from 6:30 in the morning to work, until 8:00 pm.

An average of 1.5 hours per person completes one thing and is often too busy.

Li Pinxuan, manager of Bosideng's official flagship store, told reporters that this year, the half finished product renovation shop was popular because the price of the large down garment in the shopping mall was too high to frighten some consumers out.

Mr. Zhu, director of the China feather and down industry association, told reporters that the downfall of the down coat price is down.

"Down to less than 100 thousand yuan a ton in previous years, this year rose to 200 thousand yuan per ton.

Coupled with the increase in labor costs and fabric costs, the price of down garments has generally risen by 30%-40%.

Franchisees go to manufacturers to "grab" goods.

Miss Cui, a semi finished product brand agent of a down garment in Cangzhou, Hebei, told reporters that she was worried about not finding franchisees, but now she was worried too much about ordering phone calls from franchisees.

"At present, the goods in the factory are very tight. They are not very good. They can't get the goods at all."

Miss Cui's remarks were approved by the clothing franchisee Li pin.

He opened a shop in Taobao, mainly engaged in Bosideng and other brand down clothing, but also sold several brands of semi finished products.

"This year, the finished products are generally sold, but the sale of semi finished products is quite popular. Now the situation is many orders, but they are always out of stock."

And the head of a semi finished product manufacturer in Yancheng revealed to reporters that their products were sold out this year.

"You don't believe it. Last year, franchisees from all over the world came to our warehouse to pick up the goods, but this year they are" grabbing "goods.

Every time we produce a batch of goods, we are divided up by the dealers waiting there without waiting for storage, and now there is no store left. "

As seen on Taobao, hundreds of sellers of "down products" have been sold on Taobao this year.

The seller's "warm air" told reporters that this year she pushed the "down products", acting several brands, and the result was surprisingly good. Some good styles were always out of stock.

Joining: down jacket renovation shop must be rational.

"No sewing technology is needed, the agent down shop refurbished shop makes 100 thousand easy money a year".

Some promotional slogans produced by some semi finished products are everywhere.

Some people who are thinking about starting a small business are seeing the hot business of the semi finished products refurbishment business.

"In one year, the renovation of semi finished products in Shenyang has increased from more than 20 last year to more than 200 this year."

An insider told reporters.

Mr. Zhu, director of the China down industry association, told reporters that there is a certain risk in the renovation of semi finished down garments. If people want to join, they need to be treated rationally.

"This year's semi-finished down garment renovation business depends largely on the weather changes, for example, this year's rumor has" a thousand years of extreme cold ", then the down jacket processing business is naturally hot.

If it is warm winter, it is not.

This shows that the down jacket renovation is not a long-term profitable project.

And semi finished down clothing processing is mostly small and medium-sized manufacturers, technical skills are not known, once the appearance of fleece situation, can only eat bitter fruit, the gain is not worth the candle.

Li Pinxuan also believes that the brand of semi finished products should be cautious. "The semi finished products of the down garments are mostly produced by small and medium-sized production enterprises, and the quality of clothing is not good. The franchisees should choose those enterprises with relatively strong strength and large scale, and have to make field trips."