H&M Hand In Hand Lanvin--Lanvin For H&M Series Round Your Top Luxury Dream

Speaking of Lanvin, words such as tradition, modernity, classics, French luxury and romantic feelings are constantly passing through the mind.

The most fashionable fashion brand in French history is the dream of fashion men and women.

This season, H&M once again benefits the public, allowing more people to experience the perfect design of top fashion designers at a more affordable price.

H&M brings surprises.

It has always been a surprise that the constant cooperation between H&M and top luxury brands seems to have become a fashion event every year.

In 2004, after a small test with Karl Lagerfeld and a strong response, he invited Stella McCartney to work for him in 2005.

After 2009, Wakubo Rei and Comme (DES Garcons) and 2010 spring and summer cooperation with Sonia Rykiel were all applauded and won.

This time, H&M has the honor of holding Lanvin.

"The exclusive series of Lanvin designed for H&M is very exciting for us. This is a very exciting time.

Lanvin will bring traditional, modern, classic and infinite luxury to H&M.

The H&M exclusive series, which has a strong and typical Lanvin style, uses Lanvin's unique cutting and sewing techniques to put a lot of effort into the outlines and details of women's wear and men's wear.

The upcoming series of November is sure to be full of surprises.

H&M creative director Margareta van den Bosch is full of anticipation and enthusiasm for this cooperation.

Happiness and beauty need to be shared.

The Lanvin for H&M series is designed by Lanvin art director Alber Elbaz and her men's wear designer Lucas Ossendrijver.

Alber Elbaz said for this cooperation: "H&M is in touch with us to discuss cooperation, with a view to further promoting the brilliance we created in Lanvin to a wider group.

In the past, I had said that I would never design the Volkswagen series, but I was very interested in the fact that H&M turned to luxury instead of Lanvin.

Our two companies are very different in style but are adhering to the same concept of happiness and beauty for men and women in the world. Based on this, our cooperation is unprecedented and significant.

Since Alber Elbaz joined Lanvin as director of art in 2001, Lanvin, the French luxury brand founded in 1889 and a century old, seems to have been injected with new vitality.

In the past 10 years, Alber Elbaz has made her unique style of design through exquisite cutting and meticulous fabric selection, thanks to his extraordinary talent.

Its creative inspiration has created and led many trends, such as ribbons, bow ties, pearls, burrs, gorgeous colors and metal decorations, all of which have become fashion classics.

He believes that Lanvin should show a sense of elegance full of urban temperament, and integrate emotion and optimism into the design to ignite craving.

At the same time, he also succeeded in combining modernity with feminine charm.

It is through cooperation with Alber that Lanvin has returned to its original position in the high fashion industry and has become the top fashion pioneer brand with unlimited creativity and innovation.