Wedding Bird 15 Million 300 Thousand Test Water Fashion Sportswear

　　 Main camp Brand clothing Of Wedding bird (002154) today's announcement, in November 17th, the company signed an agreement with the shareholders of Ge Lu Jing, Su Libin and other natural partners of the Shanghai Fashion Company Limited, to jointly increase the capital of the Shanghai road garment company. Among them, the birds of fortune raised 15 million 300 thousand yuan, accounting for 51%, as the controlling shareholder.

Newspaper bird said that the company is mainly engaged in the middle and low end. Fashion sportswear The production and sale of the company will help expand the company's original product category. At the same time, the company can take advantage of its own chain marketing network management advantages to form a new growth point of performance.

At the same time, because the company does not have the experience of running fashion sportswear, and the domestic fashion sportswear market also has the characteristics of less investment, quick results and low barriers to trade in the clothing market, the competition is fierce and homogenization is serious. If the operation of the company is not good enough, the visibility of the products will not be promoted, and the sales network can not expand as expected, which may have a negative impact on the company's performance.

　　 Statistics show that the company was founded in October 22, 2010, and its legal representative, Ge Wu Jing, has a registered capital of 100 thousand yuan, which covers sales of clothing, clothing, clothing, leather shoes and leather products. Up to now, it has not been engaged in actual production and operation.