Daqing Clothing Enterprises To Enhance Value-Added Products To Deal With "Crazy Cotton"

Order signed "stay alive" to develop new market share protection

The rise in cotton prices has brought a lot of impact to garment manufacturers, and Daqing has not been spared.

15, the reporter learned from the Municipal Commission of industry and information.

It is understood that the most serious price increases are cotton yarn and cotton cloth, and accessories are keeping up with the trend. The profit of cotton based materials is reduced by 15% at most.

"Now, before signing orders with customers, we will communicate in advance, and we will adjust the prices of finished products according to market changes."

Cheng dress Clothing Co., Ltd. Chen manager said.

In response to frequent increases in costs, garment manufacturers said that they should add a price to their customers when they sign their orders with customers.

According to them, most customers can accept "live orders".

In order to lower the price of clothing as much as possible, some garment factories strive to control cost at the lowest level by means of saving materials and increasing scientific and technological content.

In a small garment factory in Longfeng, worker Wang told reporters that they used new machines with low maintenance rate and more economical than ordinary machines.

A cutting worker was scribing on a lint and saw the reporter. He showed the leftover material to the reporter: the waste fabric has been minimized.

Aware of the crisis brought about by cost increase, garment manufacturers began to develop new models actively, using brands to attract consumers' attention, and using the unique style to lower the price slightly higher.

Reporters interviewed found that some clothing enterprises combined with the local climate characteristics in Daqing, according to different industries, different identities of the crowd, designed for their clothing, bringing more orders.

For example, the design of a welder's clothing is made by the company. They choose more fabrics containing more cotton. Even if the sparks are splashed, it is only a small hole, which will not cause danger.

"Although the price of cotton materials is rising, the benefits from brand reputation are often higher."

Manager Chen said.

Rely on the novelty and use value of the style to enhance.

In addition, some garment enterprises take advantage of brand services to seize market share.

For example, single quantity, single cut, take pictures with digital cameras, make stereoscopic board according to the characteristics of photos, and carry out unique after-sale services.

The chief of cattle management of the Municipal Industry and credit commission industry management section said that the impact of rising raw material prices on garment production enterprises in Daqing is inevitable. In view of the current situation, because of the large number of enterprises operating above Designated Size in Daqing, and some enterprises with a small number of orders, last year, enterprises have strong resistance through self-help measures, but the pressure of small-scale garment factories is even greater.

Reporters in the process of visiting garment enterprises learned that some small garment factories have been closed because of "crazy cotton".