The Brand Begins To Take The Civilian Line And Is Popular With Consumers.
Expensive designer products seem to be out of date, and now more and more. Designer Began to join the name of the parity. Ranks 。
Karl Lagerfeld
Karl Lagerfeld is the latest designer to join the movement.
Newest
In the assembly line, he will adopt parity pricing and start selling online.
Karl Lagerfeld has been working with a H&M brand in a design series since 2004, and has always believed that this brand name will be the trend of the future.
A lot of fashion people also believe that designer brand has become less and less optimistic in this low economic market. Designers should start looking for new ways of doing business.
Jil Sander and Uniqlo brand launched +J series
Many designers have joined the ranks. Stella McCartney and PPR's La Redoute brand cooperate to launch parity children's clothing. Lanvin has become the designer of the new season H&M, and Jil Sander and Uniqlo brand have launched the clothing of the +J series.
Consumers are also beginning to accept this form of parity, and can spend a small amount of money to buy designer's brand. Why not?
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