Humen Clothing Fair Closed &Nbsp; &Nbsp; Soliciting About 800 Thousand People To Visit The Procurement.
The fifteenth China (Humen) International Fashion Fair for 4 days Humen Trade Fair Yesterday Closing The exhibition is full of popularity. visit and Number of buyers Exceed 800 thousand trips The intention volume is about 4 billion 630 million yuan. With the help of this platform, a number of local clothing brands will display their skills in brand image promotion, marketing channel development and customer resources development.
Intentional trading volume is about 4 billion 630 million yuan.
In addition to the 815 booths of the the Yellow River fashion city in the main venue, there are more than 10000 exhibition booths in 26 sub venues, with a total area of about 300000 square meters.
The density of the crowd in the main venue decreased compared with that of last year, and the total number of people entering the stadium was 100 thousand fewer than that of last year.
As many exhibitors took the strategy of separating exhibition from sales, the contingency plan prepared by the organizers was not activated.
According to the statistics of the organizing committee, more than 800 thousand people visited and purchased from more than 20 countries and regions such as Korea, Japan, Russia, Taiwan and Hongkong in the past 4 days, with an intention volume of about 4 billion 630 million yuan.
In addition, 11 fashion show shows the trend of fashion trend, and become the best platform for clothing enterprises to establish image, create brand and promote sales.
Machinery Exhibition turnover exceeded 200 million yuan
Following the separation of the fabric exhibition, the Humen fair also separated the machinery exhibition from the International Garment Machinery City. More than 200 domestic and foreign brand machinery dealers participated in the exhibition.
In November 20th, the first Humen International Garment Machinery Fair was opened at the same time as the fifteenth Humen trade fair. Apart from the local garment machinery enterprises, there were more than 200 famous domestic and foreign famous mechanical enterprises including standards, heavy machines, brothers, ZOJE, Jack and ocean. They brought new high-tech clothing machinery and equipment, such as computer automatic cutting machines, which cost up to 1 million yuan.
Over the past four days, more than 15000 clothing buyers and professional customers from home and abroad have visited the conference. The total number of visitors has reached 80 thousand, and the turnover has reached 200 million yuan.
Marketing channels for exhibitors
Humen Clothing Fair has also become an excellent platform for enterprises to expand their marketing channels.
"JONEAA/ Zuo Ni" is the first time to participate in the exhibition of Humen's local international brand. Since its establishment in 12 years, it has been specializing in the international market. Currently, it has dozens of agencies and outlets in more than 20 countries and regions.
At the beginning of this year, Zoni began to pform. With the help of Humen trade fair, we tried to establish brand franchised stores and franchised stores in China and open up the domestic market.
Xie Qundi, managing director of zunii dress, said: "the effect of exhibitors fair is beyond my imagination. We have received many customers from all over the country, talking more than 20, and reaching more than 100 customers, including some large business groups."
Compared with "JONEAA/ Zuo Ni", the "Yi Min" exhibitors have already reached 14 times, and there are hundreds of customers who meet each time.
"This year" has developed a new image series, which has paid more attention to this exhibition. A few days after the exhibition, we have achieved more than 50 intentions to customers.
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