Baofeng Shoe Industry Enters Park Fair: Witness Of Brand And Strength
In January 10th, following the 2008 Beijing Olympic Games and the two major global events of Shanghai and World Expo in 2010, in 2011, China ushered in the world's third largest event, Xi'an World Horticultural Exposition (hereinafter referred to as the Expo).
Recently, from the Xi'an garden fair franchise product management office, Hongkong
Baofeng
New international Quanzhou Baofeng
footwear industry
With its agreement, the Xi'an garden fair officially authorized the Baofeng shoe industry as the concessionary product manufacturer and retailer of the Expo.
At the same time, Bao people
Slipper
It has become the only licensed product designated by the Xi'an garden fair in 2011 in the domestic fashion slippers industry.
Successful co operation of garden fair: witness of brand and strength
For the country, hosting such a major international event of the fair is a good opportunity to publicize green civilization and enhance the image of the country. For enterprises, is it not a strategic opportunity to publicize corporate strength and enhance brand image? With strong corporate strength and good brand image, it is the first brand of Chinese fashion slippers. After the World Expo 2010 in Shanghai, Baoren slippers have once again successfully obtained the qualification of licensing and production of retailers and retailers in Xi'an horticultural exposition. This is the re verification of the brand and strength of Baomai slippers by the Expo.
It is not an easy task to become a manufacturer of concessionary products.
When organizing the qualification of licensed product manufacturers and retailers, the Organizing Committee of the park Expo not only inspects the comprehensive strength, quality assurance and brand image of the enterprises, but also focuses on the support and action of the enterprises for the concept of garden parks.
The theme of this Expo is "harmony between man and nature, Changan, creativity, nature - harmony between city and nature".
Baoru slippers always adhere to the "taste of life, happy manufacturing" business philosophy, the first to put forward the positioning of the new fashion slippers in the country, focusing on the city's fashion crowd, so that slippers not only come out of the house, but also become the mainstream consumer footwear products in public places.
In addition, all materials of slippers are pure natural and EVA original ecological production, without harmful elements, and will not cause damage to the skin.
This is in harmony with the "natural harmony of the city" advocated by the theme of the Expo, with the concept of nature, nature and nature for human service on the premise of respecting nature and not destroying nature.
After rigorous inspection and heavy screening, Baofeng shoe industry has successfully stepped into the threshold of licensed products production and distributors of the Expo. This means that Baofeng shoes not only can produce fashionable and healthy bathing slippers in bulk, but also the brand of Baofu slippers will go to the world again with the opening of the fair. Its commercial value and brand influence will be further enhanced.
World Expo's 148 yuan was sold out of stock.
Mention the treasure slippers, the friends from all over the world who have been to World Expo will not be unfamiliar, because Shanghai World Expo has attracted the most attention in the World Expo 148 designated retailers' treasure slippers.
148 yuan, in terms of slippers, for ordinary people, it can be said to be sky high.
However, in fact, Baoren slippers did not become expensive products because of their high price, but became the hot spot of the Expo site.
The news that "148 dollars of slippers sold to a broken stock" was a great stir among the major media at that time.
In the Expo site, the designated retailer of the world's Baoren slippers store the price tag on slippers ranging from 98 yuan to 168 yuan.
During the hot World Expo period, Bao's slippers were favored by tourists from all over the world with their fashionable appearance and natural materials. They were swarmed by the crowds of tourists. Different styles of slippers were quickly replaced by tired tourists.
After the tourists put on the treasure slippers, they sincerely sighed, "it's really comfortable."
The status of Baoren slippers has also been born.
It is understood that Shanghai World Expo is the first time to introduce fashion slippers licensed products, Shanghai World Expo organizers can choose Baoren slippers, on the one hand is optimistic about its good brand image, mature sales channels and excellent product quality, the deeper reason is Baofeng shoe industry developed by China "shoe industry third pole" new industry concept.
On the basis of introducing international advanced technology and design concept, Baofeng shoes has launched two brand names: Baoren new style slippers and Baofeng slippers. It has set up the brand banner of "the third pole of shoes industry" in the market, making slippers really become the third pole shoe market with leather shoes and sports shoes.
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The successful participation in World Expo, Shanghai is the first close contact between Baoren slippers and international fashion culture. World Expo has made brilliant achievements and valuable experience, laying a solid market foundation for Baoren slippers to apply for the Expo.
The countdown of the garden fair: Baoren's slippers are ready for war.
It is reported that the Expo will be held on April 28, 2011 in Xi'an, the capital of the millennium and the hometown of terracotta warriors.
At present, the Expo has entered the countdown, and Baofeng shoe industry has been preparing for the preparation of the Expo.
As the best carrier to display and enhance the product image, Xi'an Garden Fair will bring great opportunities to the Baoren slippers to enter the international market.
But opportunities and challenges always exist.
According to the introduction, with the experience of World Expo in Shanghai, Baofeng shoes industry is actively carrying out various activities to ensure the best appearance in the franchise business area of the Expo.
Baofeng footwear industry has become the concessionary product manufacturer and retailer of the Expo. It indicates that the product quality and brand image of Baoru slippers have once again been recognized by world-class exhibitions, and the brand and quality of Baomai slippers have reached world-class standards, which have been tested by tourists from all over the world.
This is not only an honor but also a responsibility.
Therefore, Baofeng shoes industry will cooperate with the Expo from all aspects.
Baofeng expects to deploy some of the slippers' production facilities to the Expo Park to ensure that buyers can choose different styles and different colors of shoelaces to assemble slippers on the spot at the time of the Expo.
Since the announcement of the Xi'an Garden Fair's recruitment of licensed manufacturers and retailers, Baofeng footwear industry has actively organized relevant departments to take the lead in organizing the application. Finally, with its own strength, good reputation and tremendous brand influence in World Expo, Baofeng shoes successfully joined the ranks of concessionary products manufacturers and distributors in the Expo, and gained an important strategic opportunity to enhance brand image and popularity again.
Baoren slippers are the first enterprises in China to take fashion slippers as the main products. The first concept is the concept of pboundary shoes. With the scientific management concept, Baoru slippers become the leader of China's fashion slippers.
Nowadays, the glory of the Shanghai World Expo has not yet been retreated, but the star effect of Xi'an's World Horticultural Exposition is still continuing.
It is believed that there will be a fashion trend in the ancient city of Xi'an in 2011.
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