The Latest Series Of Elin Kling For H&M Appears To Be A Pity Only In Sweden.

The single - thick Swedish fashion fan, H&M also announced that February 3rd is about to launch the first wave of the 2011 joint program!

Instead of going to high fashion designers this time, instead of finding a famous fashion blogger in Sweden, Elin Kling!

What kind of character is Elin Kling?

Elin Kling is regarded as the local fashion godmother. She first worked in Sweden's largest national television station and then took part in the reality TV show "dancing with the stars".

Now is the editor in chief of the magazine Styleby.

Her fashion blog is popular in Sweden.

And she usually shares the same style of street wear on the Internet. Elin Kling for H&M is a very simple Bohemia style with Swedish flavor.

The series includes nine clothing items and two pieces of jewelry, which will be sold in ten stores in Stockholm (Stockholm), Gothenburg, Malmo (Malm) and Uppsala (Uppsala), and 10% of the sales will be donated to the United Nations Children's Fund (Unicef).

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This is also the fashion circle after Sea of Shoes blogger Jane Aldridge Urban Outfitters design shoes, Fashion Toast blogger Rumi Neely for the 21 after the shooting of advertising, the latest brand search for fashion owners cooperation plan.

This series contains only 9 costumes and 2 accessories series. I always feel a little bit more than enough.

Starting from its own small blog, Style by Kling, Elin has become Sweden's most popular blogger and stylist.

At the same time, she manages four websites, including her personal blog, on fashion, which regularly contribute to the Swedish version of Glamour magazine, while providing styling guidance for Swedish Le's Dance, and even being invited by Levi's (Levi's) to design jeans for the brand.

Elin Kling was born on a farm in Mary Stader, Sweden. When she was a child, she let her sheep pass, and even knew how to hypnotic chickens. Now she has long been away from those days when she is wearing heavy clogs to cross the fields, and has become a fashion designer wearing Christian Louboutn Christian Louboutin shoes and carrying Alexander Wang (Wang) handbags.

Her closet is as high as the ceiling, stuffed with Chloe and Alexander Wang shoes, and Alexander Wang's fashionable jeans with different styles and colors.

Elin Kling has a unique style and excellent skills. She will use the white lace suit to match the camel hat of Boone Rag (&Bone). She can mix the jacket of H&M, the leather pants of Topshop with the ankle boots of Givenchy (Givenchy), and make a unique taste. Most like to use CONVERSE (Converse) canvas shoes and Acne T-shirts.

Elin also likes to go to some second-hand shops in Europe to share some antiques, such as a pair of pointed antique ankle boots of Balenciaga.

Unlike Caroline Blomst, a Swedish blogger who is popular with street dresses and high quality dresses, Elin Kling likes to share with other fashion bloggers from different countries.

Dani Elia, a popular Bryan blogger in Philippines, and a fashion girl living in Paris (Denni Elias) are all good friends of her. The designer Alexander Wang (Alexander Wang) has also had a good relationship with her, Boy.

H&M started off by plagiarism. Although there are over 50 designers, they are not struggling to design their business, but running around the world for years. They are not copying Milan fashion week. They are copying Paris fashion week.

A 6 figure dress or skirt can be sold for a hundred yuan.

After all, there is a gap between fast fashion and luxury brands. After all, there are a group of people who live in cracks. They do not want to spend too much money or lose face. This is why H&M has always existed.

In 2009, Lanvin design director Alba S (Alber Elbaz) was successfully persuaded to agree to Lanvin for H&M joint series. In 2010, H&M was ready to go out, not only released Lanvin for H&M "advanced customization" show, but also landed more than 200 global H&M sites in November 23rd, and sold the series of H&M series at the same time. As a result, there was a long queue at the front of every store. The scene of this looting was really exciting. After all, this kind of marriage is not always there. Of course, it is the opportunity to buy more than one.

In 2011, H&M no longer copied other brands, but embarked on a road of its own style. This time, the design of its first joint series of women's wear was handed over to Sweden's popular fashion blogger Elin Kling.

H&M's road is getting wider and wider. From plagiarism to joint name, and then to design, it has made a big step towards the fashion industry. I believe there will be more and better design works after H&M pformation, so let us look forward to its brilliant future.