&Nbsp Is A Multi Brand Brand, And Its Brand Is Strong.
Zhejiang long posture Industrial Co., Ltd. is a diversified private enterprise with R & D, design and sales of personal necessities, its underwear brand. Underwater flower It has been well known. In 2010, we began to operate many brands, and the high-end home furnishing brand was officially put into operation. Home furnishing clothing is a hot market in recent years. Raseh industrial has launched a new attack on the new brand. We have interviewed Mr. Wu Yingtai, deputy chief of the brand marketing of Rand Industrial Brand house.
Kang Ju brand is mainly made up of household clothing, including household clothing, thermal clothing, single product pants and other personal household products. Vice president Wu said that "healthy home, quality life" is the brand appeal of Kang Ju, and advocate a "slow life" way of life with the concept of natural and environmental protection.
"Slow life" is the prevailing concept of life in urban white-collar workers. It pays attention to the quality of life, pays attention to elegance and comfort, and emphasizes that "slow" is the foundation of "fast". Only by slowing down can we really enjoy the beautiful things and understand the true meaning of life.
"Slow life" Karl Honor pointed out that "slow life" is not to support laziness, slow down speed is not delay.
time
It is to let people find balance in their lives.
To avoid overloading and speeding, we should learn to "slow down" and balance ourselves physically and mentally.
Kang Ju brand carefully grasps the modern people's inner needs and subdivides the market positioning, and must occupy their own highland in the household clothes market.
Unlike water flower underwear, Kang Ju household clothes will increase the proportion of men's products and strive to improve the status of men's household clothes.
men and women
A very popular home dress brand.
At the same time, Kang Ju brand adhere to the self operated terminal mode, and gradually develop franchising, agency and other chain business models. With the brand operation mode ahead of the industry, the professional brand operation team will eventually create a fashionable, environmentally-friendly home life clothing leading brand.
It is worth mentioning that the headquarter in Hangzhou, the leisure industry, is located in the relatively mature Guangzhou of the home furnishing industry, with a high standing, a far reaching target and a new force in home clothes. We will wait and see.
Wear beauty and self-confidence to achieve the effect of not wearing more charm and strength.
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