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The "International Na" Australian Network Is Popular.

2011/2/6 14:57:00 79

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The Australian standard runner up Li Na's value rose rapidly, and yesterday, Li Na announced the signing of Rolex, becoming the "colleague" of Federer, Haining, Ivanovic and Del Botero, the Grand Slam winner.

In September 2009,

Li Na

Federer, Sharapova, and Nadal, who have signed contracts with internationally renowned IMG brokers, have been sucking money maniac, but after signing with Li Na, they have been holding on to IMG.

Before Li Na in Rolex, Li Na had only clothing brands Nike and racket.

brand

Baofu two.

Sponsor

Although she is expensive as a "Asian sister", her popularity in the brand is not as good as that of Zheng Jie, Yan Zi and Peng Shuai.

Zheng Jie and Yan Zi photographed the advertising of TCL and Benz in the home appliance industry, and the advertisement of the car with Yan Zi and Federer was impressive. Peng Shuai was also seen by the express company UPS before the Beijing Olympic Games, and was incarnated as "courier".

Perhaps it is because it is not "first sight beauty". At the age of 28, she has been married as a wife. Li Nacai is not popular with advertisers. When it comes to this situation, Li Na is also a little embarrassed: "you should ask my broker."

Li Na endorsed Rolex finally to get out of this predicament.

This year, Australia has greatly enhanced Li Na's popularity at home and abroad. Li Na is not only the first tennis player in China, but also has become the most internationally known Chinese female player. Even if sponsors do not roll in, Li Na will no longer be "no sponsor".

At the same time, Nike also took the opportunity to carry out large-scale commercial promotion for Li Na. On the two days of the attack of TV, website and outdoor advertising, it was tempting to recall the advertisement bombing of Federer when he won the N Grand Slam.

Yesterday, when a reporter asked Li Na, "your score is getting better and better, and it is getting more and more internationally. Now, it is also working with top brands to become more and more high-end."

Li Na waved his hand and said, "am I very expensive? Am I ok?

Maybe this is the consideration of the brokerage company. Actually, in the past year, many companies have come to the company to say that they hope to cooperate. But IMG hopes to cooperate with those big, high value brand sponsors.