Bosteng Men'S 2011 Autumn Winter New Product Launches

From March 18, 2011 to March 22nd,

It was held in Changshou City International Convention and Exhibition Center.

Managers at all levels,

A total of more than 1200 regional managers and sales representatives, brand franchisees and specially invited guests gathered to share the experience and methods of brand management.

The general manager of Bosteng men's clothing, Gan liming, analyzed the consumption trend in the clothing field, the operation ideas of the brand, and the strategy of the franchisee being bigger and stronger.

In 2010, the excellent franchisee who commended the award with marketing also shared the management experience of the successful operation of Bosideng men's brand brand store with the participants, and explored in depth the way of brand management suitable for himself, and jointly planned to belong to Bosteng men's own men's clothing business.

At the press conference,

The 2011 autumn and winter new product design idea is presented.

The changing roles and grades of men need to break through the depression of autumn and winter, and seek a tension from inside to outside in the pformation between movement and quiet. For this reason, Bosteng men's designers strive to convey a new crossover trend in the autumn and winter of 2011.

According to the trend of fashion, Bosten men's designers give the 2011 autumn winter clothing a light and rhyme style through the popular colors of early morning grey, pparent Linden green, sandy brown, Turkey orchid and lilac purple.

And so on, will lead the fashion elite to feel the exclusive aesthetics of autumn and winter more truly, and discover more subtle and novel hidden in the journey of life, and then lead the trend of urban elite in a confident and open-minded way.

After the meeting, city managers and franchisees went to the exhibition hall and felt the new style and material characteristics of the 2011 autumn and winter, and estimated the sales of all categories and styles.

In order to provide better brand service to Bosteng men's franchisees, Bosideng men's wear training conference was held at the conference, which increased training on store practice, and the interior training of store display, combination collocation, shop opening process and all aspects of preparation was highly appreciated by franchisees.

At the same time, according to the marketing center, various departments of brand management will make detailed on-the-spot training and training plan in the future, go deep into every store, carry out hand in hand and intimate service, and strive to create a first-class dealer in Bosteng men's clothing.

2011

We will continue to strengthen internal management, optimize market terminals, expand brand influence, enhance service team and product design and R & D, foster new growth points, and comprehensively enhance the connotation and denotation of brands. We believe that in the process of continuous improvement, the brand of Bosteng men's clothing will surely develop more efficiently and efficiently.