The Idea Of "Disseminated Thick Feelings" To "Dress".

What are the stars wearing?

This is the focus of attention of many fashion magazines and street makers.

However, it is not enough for her to wear a sailor shirt to interest them. If she is in the same clothes, she can definitely kill the film.

Whether it is walking in red carpet, attending activities or daily life, the stars want to dress up for their own sake. They also want to add points to their close companions, including their husbands, children, good sisters and friends.

For example, the dress of the couple on different occasions is not only strong in love, but also can lead the trend and give the two sides an extra mark.

The stars such as S, Olsen sisters and so on are also well versed in this trick, and they are looking for a mirror with sisters.

Under the demonstration effect of stars, a cool pair of costume has become one of the most popular costumes nowadays.

"No matter whether they are lovers' clothes, parents' children's clothes, girlfriends' clothes and so on, the appearance of the duo is also a strong feeling of warmth, which is the reason why it is so popular.

Huy, fashion designer from New York, commented.

From lovers to friends

In the past, when people first mentioned "pairs of suits", the first thing people thought of was couples.

Now, the audience of "pair of costume" has been greatly expanded, such as mother child clothing, father son clothes and so on, and even friends of the same sex can walk on the street with the right clothes.

A survey conducted by a network company in Tokyo showed that 70% of Tokyo girls tried to wear "right fit".

Among them, the most matched pairs with female friends accounted for 42%, followed by their sisters (24%), mothers (21%), and their children (13%).

Suy and Minnie, who work with the TV station, are a good friend. Two people often go shopping together, do hairstyles together, and exchange shopping experience together.

The two people often wear the same thing to buy together: the short windcoat is at Burberry (Burberry), the shirt is bought at a big sale in Hongkong, and the handbag is the same as Louis Weedon (LV).

"The last time we sent pictures of two people drinking coffee to micro-blog, we didn't expect many fans' attention.

Others say, "are you twins?"

Such a dress is really fashionable and interesting. "

Minnie said with pride.

The strong market appeal of "loading on clothes" has led all fashion brands to join in this campaign. Burberry, D&G and other brands launched a series of children's clothing in the same age as adult clothing in the early years.

Chanel (Chanel) has also introduced various "pairs of suits" including lovers' wear, parent-child dress and so on.

At the end of last week's fashion week in Paris, Chanel showed its father and son attire on the stage for the first time.

When the male model Brad was dressed in a white casual suit and a cowboy jacket and led to the T stage wearing the same dress, the creative combination led to the audience's exclamations.

Bonpoint, a luxury children's clothing brand from Paris, France, launched the first "Yam" series in China in 2009, providing a new choice for young girls and their mothers to create fashionable parent-child models.

In the design of spring and summer 2011, the "Yam" series has rich colors such as red, caramel and clay, which enable the adults to enter the wonderful children's world.

According to Chen Bo, head of brand China, "Yam" was first worn by 12-16 year old girls, but fashion trend moms soon found that the "Yam" series was more suitable for paternity modeling.

On the other hand, for families with more children, the "Yam" series is often bought by parents as parents. When Madonna buys clothes for his daughters, she is very keen to find inspiration on Bonpoint.

It is not just clothing, but also the same as "dress control" on watches, shoes, hats and other accessories.

This year, the CK watch has launched the CK City City Series counter. In its image blockbuster, the heroine Liu Wen wears a silver dial and a simple CK watch, showing her charming style. The hero's "equipment" is a black watch with the same wrist watch.

"Counter watches are very popular in Asia.

In the past, our blockbusters appeared on a single wrist watch. This is the first time that CK watches have been taken in the form of men's and women's matches, showing the importance of brands to watch.

"The design of the urban series continues the popular Neutral Trend in fashion industry. The dial diameter of male and female watches reaches 43 millimetres, and the market response is good after launch," said Huang Min Fu, the marketing manager of CK Watch Jewelry (China).

Many customers asked whether they could design smaller lists for Asian consumers.

We will have more breakthroughs and attempts in the table business in the future.

Ways to release emotions

Many fashion industries have attributed the popularity of "right clothes" to the popularity of fashion magazines.

When you open fashion magazines, you will find that many magazines spend a lot of layout to teach fashion people how to dress like a pair.

JJ magazine, which is popular with Japanese white-collar women, has published a special issue, calling it a fashion of "dress to wear".

The article says: "the right to install" can greatly improve the visibility, looks very cute, and enhance the friendship between friends, consumer preferences for it is increasing day by day.

The father's child pilot's watch has been highly sought after since its launch.

Among them, the platinum form is dedicated to father, and the smaller scale of refined steel is dedicated to his son.

"This pair of pilots designed for father and son is not only paired with suits, but also for the father of several sons, so that each son has a hand in hand to show a harmonious family relationship.

This is a good testimony to the wrist watch, and it is the best witness of the father and son's love.

Liu Xiaojie, a member of the Public Relations Bureau, told reporters.

"" to dress up "or to reflect family harmony, or to express intimate friendship, or to express the deep love between lovers, can express strong emotions, reflecting people's deep desire for friendship and family ties.

Fashion blogger Mina said.

At the same time, the popularity of "pairs" shows the marketing strategy of brand expanding consumption age and bundling sales.

"From the major fashion week in recent years, we can see that the design of" pair fitting "has evolved from simple couple T-shirts to various styles of clothes, and the styles are more diversified.

Huy drew inspiration from the major fashion week and decided to integrate this idea into the latest design of its own brand AmareSinh.

"I understand that the" right to fit "is the same design in different gender and age of the wearer to show different effects, but at the same time ingeniously presents a high degree of tacit understanding of the best form.

This year, I will consider putting several of my women's clothes directly into men's wear series.

The evolution of the personality of "pairs"

In pursuit of personalization today, apart from choosing the same brand of "right to fit" brand launched, many fashion designers begin to "DIY to dress", through their own careful collocation to produce the right effect.

Li Lin, a famous stylist in Shanghai, told reporters that the meaning of collocation is no longer the same as it used to be, but more attention was paid to its inherent "likeness", that is, the matching effect of style, style and color.

For example, in color, it is not necessary to have the same color, black and white, red and green. This striking color matching can also produce good results.

For example, Madonna once took a trip with foster son, Madonna dressed in a black jacket gentleman dressed, his adopted son is a white T-shirt, clever matching color shows his superb collocation skills.

At the same time, in the collocation of styles, only one hot fashion element is selected as the focal point of dress, echoing with each other, and the rest can be matched according to different needs of different people.

Besides, DIY is not only embodied in costumes, but also on accessories such as watches, jewelry and so on.

He Junli, head of Public Relations Department of Jaeger Le Coulter watch, said that many customers would choose the same size of the classic Reverso series as a counter.

The reason is not only that this flip table is one of Jaeger Le Coulter's most classic designs, but also on the back of its case is like a blank canvas.

"If you buy watches, they are usually prepared for memorable days, such as marriage proposal, wedding anniversary and so on.

Some clients want to engrave a date, or engrave their own name, or write a sentimental sentence.

There are even customers who provide their favorite paintings. We can use enamel technology to render paintings on the table, making the watches more memorable and unique.