Shoe Fair, Xi Dalong Will Dance "National Fitness" Tide.
From April 18th to 21, the thirteenth China (Jinjiang)
International Footwear Expo
It will be held in the 2 exhibition hall of Mei Qi City, Jinjiang.
As a positive response to the general policy of sports industry, China's famous sports
brand
Xi De long will be "
Shoe Fair
"On the theme of the" national fitness Wanli travel engine China's new power "signature activities, dancing" national fitness "tide.
The National Fitness Program (2011-2015 years), which was held by the State Council not long ago, was used as a catalyst to push the "national fitness" upsurge in the land of China.
This time, Jinjiang, which is known as the "shoes capital of China", is also at the forefront.
Reporters learned that the leaders will be led by the leaders at all levels and the leaders of Xi De long will take the lead to sign the national fitness program.
In signing ten thousand people, Xi Long has also prepared a variety of live shows.
"The large-scale signature campaign is not only an important measure to promote" fitness for thousands of miles ", but also a symbol of the strategic import of the new brand of Xi Long lung, the company's president, Lin Shui pan, said.
He will spare no effort to create the biggest highlight of the cost Shoe Expo.
At the same time, he also said that as a "strategic cooperation partner of the National Fitness Program", he will continue to cooperate with the State General Administration of sports so as to make the concept of "national fitness" more popular among the people.
With the help of the "National Fitness Program", Xi long will deduce the connotation of "Life Movement" from more than 85 post-90s crowd, and deliver the brand culture of "Hi" as the core value of "free supremacy".
It is understood that "Xi Long lung 2010 National Fitness Wanli" is a large-scale public welfare physical fitness guided by the State Sports General Administration.
In 2010, the "national fitness program for thousands of miles" activities lasted for 5 months. The promotion activities were carried out in over 100 colleges and universities in 22 cities in Beijing, Shenyang, Xi'an, Guangzhou and other universities. 32570 college students took part in the activities directly, and nearly 2 million 200 thousand students were affected.
Feng Jianzhong, deputy director general of the State General Administration of sports, has said that the "nationwide fitness program" has played a positive role in promoting the implementation of the national fitness volunteer service, the development of the national fitness program and the display of the multiple social values of sports.
I believe that more people can enjoy the health and happiness brought by sports, and make positive contributions to the construction of the national fitness system to adapt to the development of the times and the harmonious development of the whole society.
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