Anta Makes Full Use Of The Sports Expo To Meet The New Opportunity Of Sports Brand

Not long ago, the outline of the twelfth five year plan adopted by the National People's Congress clearly pointed out that we should vigorously develop fitness.

As a partner of the Chinese Olympic Committee, Anta joined hands with Jin Ziwei, the first female flag bearer of the Asian Games, and Zhou Peng, the Chinese men's basketball player, to appear at the Chengdu sports fair.

"The 20 year growth of Anta brand is inseparable from the vigorous development of China's sports industry. This is also the fundamental reason why we have been actively supporting the Expo."

Mr. Zheng Jie, President of Anta Sports Products Limited brand, said.

Data show that 2000 to 2009 is indeed the "golden ten years" for the development of China's sporting goods industry. The industry has maintained a high growth rate of 30% to 50% (or even above). The rapid development of Anta in the past ten years and the improvement of its comprehensive strength are obvious to all, and are of concern to the industry.

In June 2010, Anta has successfully become a partner of the Chinese Olympic Committee. The first time it has won the top event of many Chinese athletes in the 2009-2012 year Olympic cycle.

"2011 is a new starting point for Anta, and Anta is ready for this starting point.

Anta is integrating the Olympic spirit into the development of enterprises. It not only shoulders the heavy responsibility of promoting this great spirit in China, but also enables all staff to carry forward the spirit of enterprising and enterprising in every process, to meet any challenges and challenges, and to strive to show our potential on a larger stage.

Mr. Zhang Tao, vice president of Anta Sports Products Limited, said.

According to Zhang Tao, on the opening day of the Expo, Anta won the prize of science and technology progress awarded by the China Light Industry Federation on the basis of its unique elastic adhesive technology. It won the first prize for Anta's performance in the Expo.

At this event, at the Asian Games in Guangzhou, the appearance of Anta's "Asian Games award equipment", which was constantly cut off by the Chinese army, started a rather high tide at the scene.

Zhang Tao, vice president of Anta Sports Products Limited, said: "Anta hopes that through the appearance of the sports Expo, the Anta award winning equipment will not only witness the glorious moment of the national flag, but also witness the glory and glory of China's sports industry with the sports industry, and witness the level and strength of the Chinese sports industry."

This sports fair has attracted more than 1100 exhibitors from the United States, Japan, Korea, Germany, Italy and other countries. It has welcomed nearly 42 professional visitors from all over the world in the world, and is bound to become the "beacon field" of the brand display of the major sports brands.

It is hoped that China's sports industry will achieve better results and provide more powerful impetus for the development of China's sports industry.